Anthony Seitz Email & Phone Number

Mentor, OH, US

Cleveland, OH, US

Independence, Ohio, US

• Hired to bring product-focused leadership to marketing activities supporting the company’s industry-leading $15MM line of intraoperative nerve stimulation devices. Gained voice-of-customer insights through OR case.
• Led marketing efforts for the launch of the company’s new Gemini bipolar nerve stimulator. Facilitated decision-making and cross-functional team discussions to evaluate prelaunch demonstration cases and procedural.

Cuyahoga Falls, Ohio, US

• Hired to replace retired director responsible for all marketing and sales functions of the company’s stand-alone $3MM orthodontic instrument and equipment business sold under the Dentronix® brand. Gained North American.
• Defined and executed go-forward strategy for the company’s orthodontic business. Streamlined product offering and directed brand communication update including refreshed positioning, design, and collateral including.
• Served as the interim Director of Marketing for the company’s general dentistry segments holding full responsibility for North American marketing over a six-month period while a search was conducted for an industry.

Hawkesbury, Ontario, CA

Hired to manage the U.S. launch of a new packaging line. Provided strategic/tactical marketing direction and led customer outreach operating from a home-based office.

Akron, OH, US

• Hired to manage the company’s line of touch-free wall mount dispensing systems sold across a range of vertical markets, including Healthcare, Hospitality, Food Service, and Education.
• Led the enterprise’s highest priority product development initiative to create the ES8 next generation electronic dispensing systems. Analyzed product options, prepared content, and facilitated strategic discussions.
• Initiated a cross functional team to define and implement a solution to an urgent market need identified by healthcare customers. Defined user requirements, identified options, and secured resourcing for project..

Lake Zurich, Illinois, US

• Hired to complete a small team focused on the identification and development of new business opportunities for MWV’s consumer and office products division. Directed efforts on opportunity identification, ideation, idea.
• Instrumental as lead marketer and steward of a project commissioned to develop AT-A-GLANCE® WallMates®, an innovative new line of self-adhesive dry erase planning products that extends the company’s consumer base into.
• Selected to serve on a cross-functional, interdivisional team for a corporate-sponsored, agency-directed innovation project designed to identify platform growth opportunities while transferring essential innovation.
• Led marketing efforts in the development of the initial opportunity within a growth platform that combines a proprietary methodology with education and physical products to provide a unique solution to a nearly.

Schaumburg, Illinois, US

• Led and directed product development, marketing communications, financial analysis, and strategic planning for the company’s leading product category. Supervised the activities of product development, engineering, and.
• Managed development and product launch efforts for over 65 all-new products and numerous derivatives helping to further establish Thermos as the insulated product category’s innovation leader and generating over 35% of.
• Provided strategic, analytic, and creative guidance, which contributed to the company’s success in customer line reviews and led to increased distribution and revenue for the company. The company’s share of Target.
• Worked across functional areas to develop and implement a streamlined customer quotation process. Efforts provided greater visibility to true program costs and margin contributions enabling the sales team to.
• Developed strategy and drove creative execution of trade advertising to increase the company’s brand awareness and highlight the company’s innovation and brand equity.

Rosemont, IL, US

Managed the company’s two year old consumer retail product line gaining exposure to a new class of products and a new distribution channel.

Rosemont, IL, US

Transitioned from product engineering to marketing role. Merged technical aptitude with analytic and strategic abilities to lead the company’s drinking water filtration product line.

Rosemont, IL, US

Staff engineering position responsible for the research and development of new products and design improvements. Designed plastic and metal components, managed engineering documentation, and coordinated implementation with other functional areas.

Staff engineering position responsible for the adaptation of machinery to customer requirements and the research and development of new machine and product concepts.