• Interviewed, assembled and guided a team of engineers through product sprints, emphasizing agile methodologies and iterative design. • Collaborated with software developers and cross functional teams to build Beta.• Marketing: marketing strategy, mood boards, clothing designs, product designs, and content to market the brand while collaborating with a team of content creators (over 14K across social platforms). • User research: Conducted interviews, A/B Testing, made personas, sitemap, journey map, competitor analysis, user flow• Made wireframes, lo-fi prototypes, mockups, design system, interactive hi-fi prototypes

• Designed interactive webpages with user-friendly UI/UX• Created marketing materials conception to delivery for social media• Wrote engaging Instagram content for personal branding and product promotion• Produced video content• Managed project timelines, budgets, and resources• Liaised between the marketing and design teams to ensure deadlines were met

• Collaborated with internal stakeholders, external vendors, and cross functional teams to establish a distinct brand identity for the company by developing marketing campaigns to drive sales and awareness.• Created content for omni-channel social media campaigns that led to a 13% increase in following across platforms. • Created a user-friendly, engaging, subscription-based, educational platform called Influance Masterclass for cosmetologists.• Redesigned the Influance mobile POS app with an intuitive UI/UX to enhance productivity and streamline the tracking of sales and communication.• Redesigned a responsive website with a seamless experience for the online retail store which led to 17% more retention.• Led brainstorming sessions, developed creative concepts for marketing campaigns, provided creative direction to multidisciplinary teams, managed project timelines, budgets, and resources.• User research: Conducted interviews, A/B Testing, made personas, sitemap, journey map, competitor analysis, and user flows• Made wireframes, lo-fi prototypes, mockups, design system, and interactive hi-fi prototypes

• Redesigned a mobile task app and created a more user-friendly, intuitive, and engaging platform to grow its audience.• Added a marketplace and paid tasks aimed to encourage community participation and ease of use for both volunteers and those seeking assistance.• Other redesigned features include: streamlined onboarding, revamped user profiles, improved task discovery, enhanced messaging, and intuitive payment processes. • User research: Created competitor analysis, enhanced user flows, and conducted a usability study.• Prototyping: Created mockups, design system, and hi-fi prototypes.

• Created clothing designs that resonated with the Glo Navy Gaming team, internal stakeholders, and fans of the organization.• Designed variations of products• Creating patterns, logos and mockups

• Razer launched a new product, Razer Axon, which allowed users to customize desktop wallpapers and bring them to life. They needed new wallpapers so I collaborated remotely with the team and took photos for desktop screens of various sizes.• Planned photoshoots, captured and edited photography for product launch deadline. Presented creative solutions to internal teams and stakeholders.

• Created graphic design content, UX designs for marketing campaigns and rebranding initiatives• Developed logos, product designs, clothing and social media content for visual branding strategies• Made print deliverables: business cards, flyers, posters, signage• Captured product photography, lifestyle and portrait photos• Led presentations by creating pitch decks to convey concepts while managing multiple projects and meeting deadlines

• Brand Guidelines: logo, design system• User research: personas, journey maps, user flows, usability study, competitor analysis, A/B Testing• Wireframing: digital wireframes, lo-fi prototype• Prototyping: mockups, hi-fi prototype• Marketing: marketing strategy, mood boards, clothing designs, product designs• Content Creation: Social media manager, recorded audio and video for podcasts, coordinated interviews, directed photo and video shoots• Collaborated cross functionally within a hybrid startup using agile methodologies and managed project timelines

• Created social media content to increase brand engagement and following for Pursuit Clothing Co., a retail store that sells and resales streetwear.• Collaborated with internal stakeholders and executives to create concepts, direct studio photoshoots, capture product photos and make designs for social media to market retail products.• Increased brand engagement by 43% and Instagram following by over 2k while promoting newly released products in store.

• This documentary based on Brent Hearn was shot for WHRO’s Curate series (Season 5 Episode 7) to show how the death of a loved one can inspire creativity. The short film would air on WHRO Channel 15.• Contact interviewees, organized and conducted interviews• Write script, create shot list• Film and edit video• Lead a remote team due to COVID

• Revitalized Kotobuki Japanese Restaurant's brand image with a modern responsive website and print menu. Also, enhancing the user experience through intuitive navigation and clear presentation.• Presented mood boards and design mockups• Coordinated with internal stakeholders and external vendors• Implemented SEO best practices• Tested website functionality across various devices and browsers

• Created visual content, made designs for social media, and captured product photos for online retail store to promote new product releases while maintaining brand consistency.• Created on brand content for Instagram, resulting in a 17% increase in engagement and over 1.2K followers.• Collaborated and coordinated projects with internal teams and stakeholders.

• Audio engineering and running lights at 2 theater locations. • Collaborated with cross functional teams to manage multiple tasks to meet deadlines.• Provided customer service, organized inventory, and maintained facilities.

• Collaborated remotely with the marketing team to design visual content for an email marketing campaign aimed at acquiring new customers, retaining existing ones, and re-engaging lapsed users.• Adhered to ZGLA's brand guidelines to align visuals with specific audiences based on purchase history, engagement level, and demographics.• Increased the click-through conversions by 5%, which drove traffic to ZGLA's website and social media.

• Collaborated remotely with the creative director to create a home goods collection targeted towards a late teen-college audience resulting in 13.7% increased online sales. • Designed mockups, logos, illustrations and print ready patterns for full comforter sets, throw pillows, and body blankets.•Created social media content to promote products and live events to increase brand awareness, engagement and sales.

• Created a series of paintings depicting historical events for a gallery exhibition within the museum.• Utilized oil and acrylic to bring the narratives to life and engage viewers with the past.

• Selling products, providing customer service• Managing time, organizing stock, store maintenance