Building Datatorq, a company helping automotive and mobility companies to make informed decisions about their product and pricing strategy

Building & deploying marketing strategy for Renault Trafic worldwide (100k units sold in 2019 in 50 countries)• Prepared the launch of a new model: Price & product positioning | Market analysis | Communication strategy & materials | Trainings | Technical Homologation Follow-Up | Reference Marketing Platform• Managed product life cycle: Development of new equipment & special editions | Maximisation of revenue & profitability performance | Cost saving and value up management | Opening of new markets• Ensured functional support and coordination of regional brand managers

Transversal coordination of NEDC/WLTP certification protocol evolution for Renault & Dacia Light Commercial Vehicles- Coordinated work & communication between different stakeholders of the project: Sales / Marketing / Homologation / Engineering Teams - Developed communication strategy for Clients & Business partners - Oversaw development of digital tools for converters & sales network

- Delivered pricing analysis and reporting for Renault LCV models worldwide- Built & enhanced TCO tools for Renault LCV models in Europe- Developed pricing strategy and pricing guidelines- Designed “smart pricing” tools for systematic market monitoring- Achieved >3M € of savings through range optimization

- Redesigned marketing scoreboards in Excel and executed monthly commercial performance reporting- Prepared benchmarks and deep market analyses for the launch of a new model- Participated in range construction and pricing of a new product- Prepared and conducted product training for sales teams- Developed database queries with Pilotage (Internal software at Renault) and Jato (Worldwide automobile industry database)

Participated in creation and development of this start-up. Worked as full-time employee during vacations and did remote working during studies.- Participated in the elaboration of a business plan and strategy development- Resolved logistical problems - Prospected for clients by using various commercial tools- Managed Facebook page

- Sold airline tickets to American customers- Planned trips and worked in specialized software