Anton Borysov Email & Phone Number

Foster City, California, Us

AltexSoft is a Technology Consulting Company that implements digital transformation for mid-size businesses through software product development and integration. We’re able to achieve this by leveraging our technology, process and domain expertise and access to best price-for-value Eastern European engineers. * Successfully grown online marketing presence from practically nonexistent into the main lead generation channel through search engine marketing, influencer and social media marketing, and paid advertising campaigns.* Developed and implemented a content marketing strategy that resulted in 20x increase in organic traffic over the course of 12 months.* Initiated and implemented several detailed market and competitor analyses leading to substantial value proposition improvement.* Led the initiative to create a separate line of business to serve additional previously untapped market segments.* Initiated marketing department structuring to accommodate necessary functions and processes.* Managed, mentored and developed a team of marketers.

Online fashion mall Fame.ua is an industry leader in flash sales model in Ukraine. The project has been developed together with the group of co-founders, each responsible for a separate side of the business operations. I have been primarily focused on marketing and technology spheres of the day-to-day activities, specifically:• coordination of all online promotion activities including, but not limited display advertising, search engine marketing, email marketing, social media marketing etc;• project management and coordination of web-site development;• project management and coordination of all IT infrastructure development – ERP system, CRM system, web-hosting solution and others;• creation and implementation of financial accounting and reporting systems;• creation and implementation of financial management system within a company.

Kyiv, Kyiv, Ua

Leading several projects as an acting project manager:• business development project for Donetsk region based bread producer. Developed and implemented sales and logistics department transformation, which resulted in 6 times sales growth in 1.5 years in revenue and units sold. Within the second area of focus I coordinated a team to conduct a detailed feasibility study for pastry product line addition with a development of specific product portfolio to be produced. The client adopted the recommendation;• business development and transformation project for a national network of spine care centers. Led the team to develop growth strategy for the company to expand geographically and add new business opportunities – create a comprehensive orthopedic and trauma hospital. The client is currently in process of attracting project financing;• market research and best use alternative selection for a Client’s tourist business idea. Conducted a market research and prepared a business idea for further in-detail development in the tourist industry in the term on 1.5 months.

Kyiv, Kyiv, Ua

Expertise in working on various business reorganization and business development projects, such as:• project management work of the project conducted for a Dnepropetrovsk-based metal cast producer. • project analyst work on various company reorganization projects for a large Ukrainian food producer and distribution company.• market research and best use alternative selection for a newly purchased business in oil extraction industry.

Kyiv, Kyiv, Ua

Experience in various market research and business reorganization projects:• market research and retail format reorganization project for a gasoline retailer and wholesaler;• market research and feasibility study for a vegetarian food production business idea;• feasibility study and detailed business idea development for hop-off/hop-on bus tourist project (explore most interesting sightseeing places in the city on one bus route) for Kyiv, Lviv, Odessa;• market research and feasibility study for major Russian real estate development company planning to enter Ukrainian market;• market research on various projects for a partner European and U.S.-based consulting companies.

Promotion of health care and internet-based businesses, exceptional achievements in increasing sales for a private clinic.

Lausanne, Ch

Master Of Arts (M.A.), Business Administration & Information Systems

Bachelor Of Arts (B.A.), Business Administration And Information Systems