Creative professional specializing on fashion-retail and AR-advertising. 7 years of experience in international creative agencies (Havas Digital, McCann, Adwenta Lowe). 3 years in marketing and creativity for the leading fashion retailers in Kyiv (Sanahunt, The Icon/Spazio, TSUM Kyiv). Co-founder of online retailing company newbornk.com.The main goal of my work is to create communication between the brand and the audience, which will lead to increased business profits and loyalty of new and old customers.Key skills:• Development and implementation of creative ideas for business promotion and sales increase.• Concept elaboration, project launch, management, and further brand development of a brand.• Development and implementation of a content strategy.• Branding, rebranding, identity.• Expertise in graphic design, copywriting, UI/UX, SMM, all types of content formats, creation and analytics of targeted advertising, and website development.• Development of brand positioning and multi-channel communication strategies.• Management and administrative experience - 7 years.• Development of integrated advertising campaigns; starting from insights to company performance evaluation.• TrendWatching and development of creative and visual concepts for brands.• Marketing budget planning and control.• Staff recruitment, training, supervision of their work, and selection of motivational methods.• Experience in managing a team of 10 people or more.• MAC OS, Figma, Adobe Creative Suite.