Antonia Havaste Email & Phone Number

Finland

Helsinki, Uusimaa, Finland

As a Brand Manager of Hartwall's ready-to-drink alcoholic beverages, I am responsible for White Claw hard seltzer and Ginger Joe ginger beer brands in Finland as well as Hartwall's own development projects within the category. My job consists of strategic category, brand and portfolio management, product development and leading marketing communications and PR.

Helsinki, Southern Finland, Finland

Brand Manager of Hartwall's cider brands Happy Joe and Upcider, and Heineken's cider brands Strongbow and Bulmers in Finland.

Helsinki, Southern Finland, Finland

Strategic and operational marketing in waters & wellness drinks team, responsible for Hartwall Vichy and Hartwall Fenix brands.

Helsinki, Southern Finland, Finland

I wanted to broaden my experience in strategic marketing and was given an opportunity to develop my skills in a trainee program. I worked with Marketing Manager of waters and specialty drinks, planning and executing marketing strategies and operational marketing activities for Hartwall's water brands Hartwall Vichy and Hartwall Novelle.

Helsinki, Southern Finland, Finland

In the corporate communications team, I was responsible for the company's digital communications channels and tools and developing communications strategy and processes with the Communications Manager. My daily work included different internal and external communications tasks, such as producing corporate communications and PR materials for press releases, creating social media content, and assisting in managing media relations and editing the company's stakeholder publication.

Helsinki Area, Finland

In my Master's thesis, I studied how B2B customer experience emerges as a customer journey in the context of insurance services. The study proposes a holistic, customer-centered framework and tool for companies to study and develop their B2B customer experience especially in the field of complex financial services.

Helsinki

My job included producing a variety of digital marketing services for customers, such as creating digital content strategies, copywriting, managing and optimizing Google AdWords marketing and working as a content specialist in website design and SEO projects. As my own additional project, I structured the company's own service concept and internal service processes.

Helsinki

I worked in the Customer Communications team producing and coordinating various internal and external marketing communications materials. In the summer trainee program I gained invaluable experience in copywriting, text editing, managing digital marketing platforms and B2B customer relations as well as launching a digital customer loyalty program PINS.

Helsinki

I produced a combined customer event and 10th anniversary backyard party for a design company. Production included a variety of tasks from creating the event concept, program and communication, leading the planning workshops, acquiring event sponsors and designing the party with the project group.

Helsinki

In my summer job as a Store Assistant I sold watches, luxury jewelry and wedding rings. The job required careful customer service, good product knowledge and meeting the sales targets.

Helsinki

My job as a Secretary in auditing company included various assisting tasks such as invoicing, customer service, booking meetings and acquiring office supply.

Master Of Economics And Business Administration, Marketing

Information Technology Program: Strategy And Experience Design, Service Design