WE ARE BRAND COACHES.We give life, strength and power to brands.We help marketing professionals, designers, advertisers, consultants,businessmen and entrepreneurs to transform markets, create differentiation,engage employees and delight consumers, turning brands into powerful assetswhich boost sustainable business growth.Planning and coordination of market research and immersion in the internalculture of the brand. Mediation of group discussions.Market, competition, communication and behavioral trends analysis. Branddiagnosis.Branding: brand strategy, research, naming and verbal identity, brand personality and archetypes, visual identity, brand experience, brand architecture.Definition of strategic business orientations for the successful implementationof brand strategy. Definition of guidelines for brand touchpoints managementand consumer experience.Main clients: Fundação de Rotarianos de São Paulo, Congregação Santa Marcelina, Grupo Tiradentes.

With almost 30 years of market, MANAGIC inherited all the consulting experience of the LidBrand + Experience born in April of 1988 and idealized by its founder Antonio Roberto.Antonio Roberto began his academic career as a professor of design and then of Branding at Universidade Mackenzie. He participated in several international events on the subject, he concluded the first master's degree in Branding defended in the Country by Fau USP in 1998 and, in 2002, launched the first MBA in Branding by Faculdades Rio Branco. In 2015 LidBrand underwent a repositioning and changed the corporate purpose of incorporating activities linked to teaching was renamed MANAGIC, The name MANAGIC was created from the combination of the words "MANAGEMENT" and "MAGIC" that combine the principles and science of intangible assets such as brand, creativity and innovation.Since then, MANAGIC has been creating and building long-term relationships between people and brands and bringing the best in teaching innovation, design and applied practices in the world's leading educational institutions, bringing knowledge, quality content and solutions with great applicability in the market.MANAGIC's professional excellence is guaranteed by the constant investment in training and international technical exchange, which assures its clients unique solutions, strong brands and the building of long-term relationships with its public.

Mentor of the startups concealed at SEBRAE in the areas related to branding and innovation.

Reviewer - The Brand Gap, Zag and Designful Company