José Antonio Contreras Martínez Email & Phone Number

Mexico City, Cdmx, Mx

-Design and executed multi-platform digital advertising campaigns, attaining an 80% increase in online sales and enhancing overall ROI for a 4 industry clients-Development and launch of a new eCommerce website for 2 clients, for a 92% improvement in user experience and a 200% surge in conversion rates.-Got together with cross-functional teams in 4 industries to take a comprehensive digital marketing strategy, delivering a 55% growth in customer engagement and retention.-Analyzed market trends and competitor data from my clients to strategically optimize product listings and improve search rankings, riding a 40% increase in organic traffic to website.

México, Distrito Federal, Mx

-Guided the development and execution of a comprehensive e-commerce strategy, with a 25% growth in online sales within the initial months.-Led a team of digital marketing experts in delivering high-impact campaigns, attaining 28% brand awareness, 435% performance growth, and 49% affiliate success, all surpassing industry benchmarks.-Directed cross-functional teams to enrich website usability and user experience, for a 355% surge in traffic and a 77% hike up in conversion rates.-Implemented data-driven decision-making to consistently examine and maximize online performance, for a 31% increase in average order value.

Seoul, Kr

-Headed a team of digital marketers and designers in developing and running successful online campaigns for LG, reaching 107% of the sales forecast and ramming a 35% month-over-month increase in website traffic.-Managed inventory and product assortment to increase sales and reduce stock outs, pushing in a 27% increase in inventory turnover and a 10% reduction in carrying costs.-Cultivated and maintained key stakeholder relationships, including vendors and partners, ensuring timely product delivery and a seamless customer experience.-Leveraged customer feedback and market analysis to identify opportunities for product launches and promotional strategies, increasing 12% boost in customer engagement and brand loyalty.

Chihuahua, Chihuahua, Mx

-Created strategic initiatives that resulted to a 659% year-over-year increase in online sales through targeted marketing campaigns and user experience improvements.-Went a cross-functional team in building up and launching new websites, with a 358% surge in web traffic and a 93% increase in sales.-Examined customer data and market trends to refine product assortment, pricing strategies, and promotional offers, driving a 52% increase in average order value.-Joined forces with sales and operations teams to streamline order fulfillment processes, improving an 815% in add-to-cart rates and higher customer satisfaction ratings.

Paris, Fr

-Leaded cross-functional teams in evolving and executing web platform strategies, expanding the client base, and accomplishing a 15% increase in sales revenue within a year.-Built and nurtured relationships with internal key stakeholders, growing a 20% the customer satisfaction and retention.-Negotiated and secured strategic partnerships with eRetail leaders, tugging a 12% increase in market share.-Leveraged innovative networking techniques to expand professional connections and enhance brand visibility, producing in a 400% surge in lead generation.

Mexico, D.F., Mx

-Developed and executed strategic marketing campaigns that boosted online sales by 57% at Superama and 76% at Walmart, while also enhancing customer engagement.-Analyzed customer data and grocery market trends to refine product offerings and effectively target key demographics.-Collaborated with cross-functional teams to produce engaging content for digital advertising and social media channels, specifically for Walmart grocery categories.-Monitored and analyzed key performance indicators such as conversion rates and ROI to assess and optimize the success of digital marketing efforts.

-Led the development and execution of social media strategies, driving a 30% increase in engagement and brand awareness within one year.-Managed a team of social media specialists to produce and distribute high-impact content across multiple platforms, achieving a 25% growth in followers and interactions.-Collaborated with cross-functional teams to design integrated marketing campaigns that boosted website traffic and improved conversion rates by 20%.-Analyzed social media metrics and trends to uncover opportunities for optimization, resulting in a 15% increase in ROI through more efficient ad spend.

San Jose, Ca, Us

-Developed and executed comprehensive communication strategies across both offline and online channels, enhancing brand reputation and driving leadership engagement.-Led the planning and optimization of traditional and digital media campaigns to maximize brand visibility and audience reach, resulting in a 20% increase in customer engagement and satisfaction.-Spearheaded lead generation initiatives, implementing online retention and engagement strategies to boost customer loyalty.-Managed internal communications, including business newsletters, to ensure consistent messaging and alignment with corporate objectives.-Created and optimized marketing collateral for both traditional and digital platforms, with a focus on digital communication strategies through social media channels.

-Led the implementation of comprehensive digital strategies, driving significant increases in brand visibility and online sales.-Successfully positioned brands at the top of search engine results pages through targeted SEO and SEM campaigns, optimizing both organic and paid visibility.-Leveraged web analytics tools to make data-driven decisions, enhancing user experience and maximizing ROI on digital marketing investments.

-Led the successful development and execution of the 'Stepway Phase II' campaign, generating over 500,000 unique visits and a 350% increase in in-store traffic."-Standardized the brand image across multiple channels, including franchises, in record time, strengthening communication consistency.-Implemented advertising measurement and analytics tools to optimize digital marketing investment and recover outstanding receivables.-Generated over 16,000 effective registrations and an 80% participation rate in the 'Stepway Phase II' campaign, recognized by the IAB.

New York, Ny, Us

-Developed and led the agency's digital division, onboarding 10 national and 4 regional projects, making it the most profitable for two consecutive years.-Increased the traditional communication department's client portfolio by 400%, implementing innovative digital strategies and generating an average ROI of 4:1.-Recognized as the best technology consultant in 2009, representing the company globally at Autodesk University and developing regional PR strategies.Digital accounts: Coca-Cola, Starbucks (E.E.U.U.), Nestlé Purina, Pfizer, 3M, Research in Motion (BlackBerry), Astra-Zeneca, Burguer King, GlaxoSmithKline, Graco, MD Anderson, Norton Symantec, Merisant Purevia, Paramount Farms.Comunication Accounts:, Ericsson, Norton Symantec, Autodesk. Aspel, Viadeo, 3Com, AD:TECH Miami, Citrix, Compuware, Eidon Software, , ICANN, Intersoftware, Lattice, Navteq, Orange, Paramount Farms, Software AG, Syniverse, Tom Tom.

New York, Ny, Us

New York, Ny, Us

-Led a comprehensive communication strategy, boosting brand visibility by 20% and increasing lead generation by 15%.-Managed media relations, organizing events and press conferences that resulted in positive media coverage.-Conducted market and competitive analyses to identify growth opportunities and develop effective marketing campaigns.Communication Accounts: Motorola Enterprise y Mobile Devices, The World Economic Forum, Australian Embassy, 3G Américas, Fundación Guía-T

Master'S Degree, Marketing And Market Research

Curso Superior, Digital Marketing

Licenciatura En Administración De Empresas, Marketing