As Director of Sales and Marketing, I am responsible for driving the company's go-to-market strategy and expanding its presence across key markets such as Europe, North America, and LATAM. My role includes:• Developing and executing comprehensive business development strategies;• Leading market expansion efforts and securing strategic partnerships;• Overseeing product launches and ensuring alignment with customer needs;• Managing all sales and marketing operations to accelerate revenue growth;• Implementing CRM systems and leading the scaling of outreach and sales efforts globally.

Account & Project Manager (Energy Sector):• Managing large-scale solar farm projects (5MW to 35MW), from planning through execution;• Coordinating with contractors, engineers, and stakeholders to ensure project success;• Driving business growth by identifying and pursuing new project opportunities.Business & Expansion Manager (North American & European Markets):• Assisting companies with their market entry strategies for North America and Europe;• Navigating local regulations and industry requirements;• Building partnerships and networks to help clients expand into new markets;• Conducting market research and competitive analysis to identify opportunities.

Business Development & Key Account Management• Assess, benchmark and establish customer contacts• Develop portfolio of strategic customers and prospects• Negotiate important commercial and contractual conditions• Develop a strong customer relationship HR & Team Management • Active involvement in the sourcing & selection process of candidates and new hire• Explore all avenues of having strong candidates pipeline such as employee referral, social sites, job fairs and partnerships• Partner with recruiters & staffing partners to recruit right talent in line with customer requirements• Engage with team of technical consultants with the help of HR tools such as Induction plans, Training plans, Performance managementFinance & Administrative Management• Build business plans (Long term plans, Budget, Forecast)• Track & monitor business parameters • Manage profit & loss account for the business unit

• Led the development and implementation of effective sales strategies, including pricing, discounts, and market positioning, resulting in a substantial revenue/margin increase.• Developed and executed bid and offer strategies, resulting in a significant revenue increase of over 75% in North America, with sales reaching the 10+ million mark over a span of four years• Managed the rolling forecast to accurately forecast market demands and optimize inventory levels, ensuring efficient stock management.• Successfully managed key accounts, nurturing relationships and driving customer satisfaction, contributing to increased customer loyalty.• Monitored market dynamics and competitors' activities, enabling timely adjustments to sales and marketing strategies, improving market share.• Collaborated with internal teams to address customer needs promptly and effectively, ensuring high service quality and customer satisfaction.

• Successfully managed the rolling forecast, accurately predicting market demands and optimizing inventory levels to meet customer needs while minimizing excess stock.• Developed and executed bid and offer strategies.• Conducted comprehensive market research and analysis, identifying market trends, customer needs, and competitive landscape, leading to informed product development and sales strategies.• Collaborated closely with cross-functional teams, including R&D, marketing, and manufacturing, to ensure seamless product launches, improving customer satisfaction and driving sales growth.• Conducted training and educational sessions for the sales team (60+ FTEs), enhancing product knowledge and enabling them to effectively promote and sell products.

• Part of the International Sales Manager graduate program, I gained valuable experience working alongside the General Manager, acquiring knowledge in product management, HR, engineering, and P&L. During this time, I focused on the Asian market, conducting market research, competition analysis, and positioning strategies.• I managed the entire product lifecycle, from development to market launch, identifying customer needs and preferences through in-depth market research. Collaborating closely with sales and marketing teams, I implemented effective strategies that drove product adoption and revenue growth.• This experience in the Asian market, including working with key accounts, provided me with a strong understanding of market dynamics, positioning me for future success in international business and market expansion.

• I worked as an R&D Engineer with the Vehicle Dynamics team and collaborated with HBM on developing an embedded system for data acquisition (DAQ) in a race car. I designed and produced strain gauge load cells for the suspension of a single-seater FSAE racing car. Using MSC Adams software, I performed multi-body dynamic simulations and conducted calibration, data collection, and post-process analysis.• Collaborating with cross-functional teams, I ensured successful product development and launch• Conducting research, experiments, and data analysis, I focused on improving product performance.