Own and manage a multi-million-dollar PR budget, optimizing resources to achieve maximum ROI and cost efficiencies while maintaining high brand integrity and exclusivity standards. Cultivate and manage relationships with top-tier VIPs, editors, journalists, influencers and stylists worldwide, fostering key partnerships that position the brand as a leader in luxury fashion. Align with A-List talent which secured AMIRI’s first placements with Robert Downey Jr., Jacob Elordi, Donald Glover, Omar Sy, Barry Keoghan, Colman Domingo, Tyler James Williams, Glen Powell, etc. Direct and coordinate PR initiatives by managing agencies across diverse international markets, including USA, EU, UK, China, Korea, Japan, and LATM, ensuring consistent brand messaging and maximizing media coverage effectiveness. Develop, implement, and manage innovative PR initiatives, including AMIRI first ambassadorship with K-Pop Idol Sunwoo, which has driven overall brand engagement and fosters a loyal global customer base, even outside of the APAC region. Manage a high-performing PR team, fostering a collaborative and creative work environment that delivers exceptional results and exceeds set KPIs. Leads crisis communication initiatives, effectively mitigating potential brand risks and ensuring swift resolution of issues to safeguard brand reputation and consumer trust. Provide strategic counsel to C-Suite executives on PR and communications matters, leveraging market insights and industry trends to inform decision-making and drive business growth. • Meticulously monitor and analyze PR campaign performance metrics, producing detailed reports and insights that inform future PR strategies and contribute to overall business objectives.

Produce and coordinate all press and VIP for events such as the launch of Supervsn Studio X Tommy Hilfiger, Remy Martin X BTFL AW Launch, Joy Taylor Super Bowl Women in Sports Media Event with Beats By Dre, Richard Beavers Gallery Art Basel Exhibitions, etc.Develop launch 360 marketing strategies for various clients, including the Utah Jazz, Joy Taylor, and Taylor Rooks; Two Personal Podcast Launch, Kultured Misfits & LYS Collaborations, etc.Act as POC for various media tapings with media such as VH1, TMZ, KTLA, FUSE, ABC, FOX, BRAVO, HGTV, Claima Podcasts etc.Create and distribute relevant press releases to the masses to secure placements with top media outlets such as WWD, Forbes, Hypebeast, GQ, Esquire, Architectural Digest, LA Times, etc.

Spearheaded all brand communications, celebrity, and PR initiatives for the US Market, directly coordinating with the designers/founders and Global Head of Communications. Orchestrated the logistics, preparation, and execution of special projects such as Ricky Martin’s Las Vegas Residency, Harper’s Bazaar Icons, Met Gala, and amfAR. Devised and executed PR strategies and initiatives that significantly elevated brand awareness and product viewership while aligning with marketing and retail-driven objectives. Produced monthly editorial, celebrity, and industry news reports, and created and edited press releases and interviews for the designers/founders. Traveled to Milan to assist with the preparation of Dsquared2’s Spring-Summer and Autumn-Winter Co-Ed Fashion Week Runway shows, as well as stateside press presentations. Supervised and supported the Milan HQ with digital copy for social media (Instagram, Facebook, YouTube, Twitter) and conducted international and stateside mailer outreach. Identified and cultivated new talent and opportunities, including positioning the brand to create custom made-to-order looks for H.E.R. for the Grammy’s, as well as Maluma and Ariana Grande’s Tours. Established and enforced all logistics and procedures for the daily operations of the press office and trained and managed 4 seasonal interns.

Proactively facilitated marketing and advertising tactics to enhance customer experiences and increase sales for women’s shoes. Developed marketing strategies that aligned with brand direction and Arch’s initiatives, contributing to a 20% growth in brand awareness. Suggested and implemented new features to enhance brand awareness, resulting in a 30% increase in social media engagement. Orchestrated influencer go-to-market strategy for successful launches of products, securing impactful endorsements and expanding market reach.

Responsible for handling front office reception and administration duties, including greeting guests, answering phones, handling company inquiries, and sorting and distributing mail. Also schedule meetings and travel info for perspective students to the University.

Working as an Orientation Leader it is your job to welcome and introduce all first-year students and their families to UARTS. This program allows students to enroll in their first semester classes, discuss transitional issues with current students and college staff, and begin to make friends on campus.

As a choreographer and instructor my job is to work with students on finding where it is they fit into an artistic environment. My goal is to work with students on an intense level to help them discover who they are as a dancing artist.

Sales associates perform essential customer service duties.Responsibilities include greeting guests, explaining merchandise benefits, helping customers try on shoes, replenishing items on shelves, and handling cash and bank card transactions.