I am a Digital Marketing leader with hi-tech marketing experience based on big data analytics. I am a hands-on data-driven marketing leader with revenue accountability and experience in leading Omnichannel digital marketing, brand management, and agile and analytics to drive B2B and B2C sales and revenue growth. Responsible for driving online and offline sales (ISR/call center), awareness, demand generation, lead nurturing and conversion, acquisition, and retention with accountability for meeting daily sales targets and KPIs. Cross-functional skills include solution selling, product and field marketing, go-to-market, marketing analytics, marketing operations, digital content marketing, and general management with P&L responsibility. Strong product management and technology skills across MarTech, Big Data, Analytics, Cloud, Logical Data Warehouse, etc. and subscription business models.Experience in M&A integration including CRM systems, Sales & marketing processes between companies with 300K and 150K clients, 8M and 3M potential clients)Leading digital transformation, change management, developing and managing organizations and teams of up to 120 professionals. Experience and specialty areas include:• Digital Marketing • Content Marketing • Omni-Channel go-to-Market and Campaign Management • Marketing Analytics • Product Marketing • Social Media Marketing • Integrated Brand Strategy• Strategic Planning • Partnerships & Alliances and M&A • Digital Transformation • Big data • General Management (sales, project management, finance, operations, marketing) Please contact me at kapaev@gmail.com and I'll be happy to share with you my experience in transforming Sales and Marketing with Big Data analysis.