Vice President
Lancaster, Pennsylvania Area/ Lincoln England / Shanghai China
Fenner Precision is a world-class supplier whose technical know-how is internationally recognised. Renowned for its reliable technical solutions and high quality products, Fenner Precision has 3 manufacturing facilities including 2 plants in the USA, one in UK and offices in China and India. We also have a network of agents for projects in the 5 continents. My role as Vice President is a part of the executive team for the business and I have total responsibility for total delivering revenue goals across the business. In coherence with Fenner Precision growth strategies I develop and deliver a consistent marketing and sales strategy and implement sales plans and profile targets, to ensure the companies’ goals are met. I help to determine annual marketing strategies; using this data to establishing sales objectives by forecasting and developing annual sales quotas for markets, regions and territories. In addition, I help control sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors. I help to Identify and develop business opportunities across the world, as well as leading a global team of sales, marketing and engineering professionals to expand our business in existing and new markets. Key achievements in this role include o Successfully relocated from China to USA o Improved the sales pipeline process leading to a >30% improvement in new products launched o Actively managing customers, agents and distributors in Japan, Korea, India, Americas and EMEA. o 150 % increase in output from the application engineering group o 32 % reduction in departmental travel costs o 13% reduction in underperforming SKUs o 14% improvement quote to close ratio o Being selected by to attend the Pathway Executive Development Programme at the Ashridge Business School. 1 of 16 from of a company employing over 5000 people around the world.