Anto Prasetyo work email
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With over 18 years of experience in marketing, communications and commercial success, I leverage a deep understanding of shopper behavior and craft compelling customer value propositions that elevate brand awareness and drive conversions across the consumer journey.My unique skill set bridges the gap between strategy and execution, creating a seamless synergy between data-driven insights and flawless execution. I am a passionate tech enthusiast who firmly believes that impactful strategies are forged through data and analytics. However, I also understand that the true magic happens when these strategies are meticulously executed with excellence. I am excited about collaborating with forward-thinking companies that appreciate the power of data, strategy, and execution in achieving marketing excellence. I am now using my experience and skills to start a new business in F&B and fashion industries.
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Chief Operations OfficerLivesense Mar 2024 - PresentJakarta, Indonesia
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DirectorPt. Tma Jan 2024 - PresentJakarta Metropolitan Area -
General Manager - Commercial MarketingIris Jan 2022 - Dec 2023Jakarta, Indonesia- Spearheading the development and delivery of Iris Jakarta's Commercial Marketing offerings- Maintain and grew the one of the agency's key anchor client -
Head Of Activation Operations & Sampling BusinessIris Jun 2020 - Dec 2021Jakarta, Indonesia- Responsible for brand activation operations and sampling business at Iris Jakarta-Delivered on-brand activations at scale across the nation by successfully created strategies and platforms to engage consumers by connecting passion points to drive purchase.- Reported directly to Board of Directors
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Business DirectorIris Worldwide Jul 2015 - May 2020Greater Jakarta Area, Indonesia- Led day-to-day operations and business development for premium brands of Diageo in Indonesia, including Johnnie Walker, Singleton, Captain Morgan, Gilbey's, Bell's, Smirnoff and Guinness.- Collaborated closely with customer/trade and consumer marketing teams to develop campaigns, boost brand scores and enhance customer value propositions.- Managed handling multibrands of key FMCG clients such as P&G and Godrej.- Received Campaign Asia's Agency-Marketer Partnership Award for Guinness campaign.
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Client Management DirectorIris Worldwide Feb 2014 - Jul 2015Jakarta, Indonesia- Lef the Account Management team for Diageo brands, including SIngleton, Ron Zacapa, Haig Club and other ultra premium brands.- Built and executed consumers and customer marketing campaigns across various channels.- Sucessfully navigated a sensitive category in a restricted advertising environment.- Managed other clients, including XL Axiata, Sony Mobile and Courts Retail.
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Activation Operational DirectorIris Oct 2011 - Feb 2014Jakarta, Indonesia- Oversaw day-to-day activities of the agency's brand activation team and collaborated with cross function teams for clients such as Astra International, AyoOke, Bear Brand, Ciroc, Johnnie Walker, Ketel One, Peugeot, Total Oil, Nestle, Samsung, Shell, Indonesian Ministry of Commerce and more.- Ensured seamless execution of brand activations.
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CmoEkuator Games Nov 2017 - Jan 2019Indonesia -
Account DirectorRapp Jan 2011 - Oct 2011Jakarta, Indonesia- Build brands using customer relationship management through cross-channel activities, including advertising, brand activation and digital for brands such as Dancow, Nestle CSV, Philips and Pos Indonesia.- Transitioned to Iris Worldwide in October 2011 as the company shift its affiliation. -
Associate Activation DirectorPantarei Communications Feb 2009 - Dec 2010Jakarta, IndonesiaResponsible for managing the agency's non-traditional media projects, including telco (3 Hutchinson Telcom), growing up milk (Anmum), automotive (Bajaj), alcoholic beverage (Bir Bintang), banking (ATM Bersama), retail (Pazia), pharmacy (Procold), digital (Yoyo), baby products (Happy Nappy), and food (Kecap Bango and Royco) -
FounderPesansepatu.Com Mar 2007 - Jul 2010Greater Jakarta Area, IndonesiaManaged all operational aspects of an online start up, establishing it as one of the leading shoe manufacturing company in Indonesia, offering custom made men's and women's shoes.
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General ManagerBirah Dental & Diagnostic Mar 2006 - Mar 2009Jakarta, IndonesiaResponsible for transforming a small dental practice into a full service dental & beauty clinic, including strategic planning, implementation and monitoring of the daily operations in collaboration with the medical team.
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Senior Account ExecutivePantarei Communications Mar 2004 - Mar 2006Jakarta, IndonesiaBrand development thru above-the-line, below-the-line and public relations activities for brands such as Procold, Softlove, Softex, Sweety, Trenz and Wismilak
Anto Prasetyo Skills
Anto Prasetyo Education Details
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Education -
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Higher School Certificate
Frequently Asked Questions about Anto Prasetyo
What company does Anto Prasetyo work for?
Anto Prasetyo works for Livesense
What is Anto Prasetyo's role at the current company?
Anto Prasetyo's current role is Strategic Innovator and Entrepreneurial Leader.
What is Anto Prasetyo's email address?
Anto Prasetyo's email address is an****@****ail.com
What is Anto Prasetyo's direct phone number?
Anto Prasetyo's direct phone number is (662) 392*****
What schools did Anto Prasetyo attend?
Anto Prasetyo attended Monash University, Charles Sturt University, All Saints College Bathurst, Sma Pangudi Luhur.
What are some of Anto Prasetyo's interests?
Anto Prasetyo has interest in Science And Technology, Education.
What skills is Anto Prasetyo known for?
Anto Prasetyo has skills like Integrated Marketing, Brand Management, Brand Development, Advertising, Marketing Communications, Event Management, Marketing Strategy, Crm, Digital Media, Digital Marketing, Public Relations, Marketing.
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