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Marketing, graphic design, and user experience. All things that typically go together. I just like to do them all a little differently. I’ve been very fortunate enough over my career to do a little bit of everything enabling a well-rounded and big-picture focused user solutions design process.I started my career in the telecommunications industry which today you probably could just call the information technology or mass media industry. While there I did everything from run events to manage a $118 million direct mail budget. Each stop continually reinforced that the user experience is the most important part of any aspect of the business. If you make the UX pleasant, the customers will continue to come back.I’ve had the pleasure of helping people see brilliantly through digital initiatives in the eye healthcare space. I ran various user experience and engagement programs designed to increase customer retention and utilize data to make informed decisions. I have been able to launch new and groundbreaking UX programs in new markets working with global teams to implement.Today I partner with a variety of global and national brands to design strategies that enhance the overall user journey, while connecting to key business objectives. If you’re interested in chatting, send me an email at antwan@g2gi.com.
The Inspiring Body Of Christ Church
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Director Digital ContentThe Inspiring Body Of Christ Church Apr 2024 - Present
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User Experience DesignerOnemain Financial Sep 2021 - Aug 2024 -
Senior Ux/Digital StrategistThe Marketing Arm Apr 2021 - Sep 2021Dallas, Texas, United States -
Global Ux & Digital Content LeadAlcon (Contract) Jun 2017 - Apr 2021Fort Worth, TexasAlcon is a leader in the global healthcare industry, specializing in ocular health, contact lenses and surgical equipment. I work in digital strategy and user experience design developing internal and external mobile and web assets. I create user journeys with storyboards, wire frames, user flows, and other interactive prototypes. A few notable achievements include:- Enhanced the user journey and increased speed to market by developing a consistent UX framework and governance workflow for product pages one on Alcon's flagship digital properties- Crafted user journey and concept development of first ever Alcon digital loyalty solution designed to increase direct to consumer engagement and drive repeat purchase behavior for South Korea, the Nordics and Australia -Developing advanced augmented reality strategy and design to improve consumer and provider engagement
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Freelance Art Director (Contract)Total Patient Service Institute - Tops Jul 2017 - Mar 2020Irving, TexasTotal Patient Service Institute helps dentists implement ideas, techniques and systems that lead to higher treatment acceptance, better patient satisfaction. I provide creative support to drive engagement and enhance the overall brand image. My work includes:- Production of graphics, presentations and assets for events and conferences- Management of post production and editing of bi-weekly podcast - Development of digital assets for email campaigns, social media and web - Creation of promotional video content using the latest film production techniques- Capturing photography and maintaining company photo library -
Acquisition Marketing Manager, Product Marketing Manager, Regional Retail Events MarketingCharter Communications 1999 - Mar 2017Coppell, TexasFormerly Time Warner Cable, Charter is a telecommunications and mass media services company under the Spectrum brand. I started back in 1999 and was consistently promoted up the ladder, eventually serving as Acquisition Marketing Manager where I had a $118 million direct mail budget. I did a little of everything during my time including product management, customer acquisition, and events. My favorite accomplishments include:-Increasing Wideband subscriptions by 350% by launching internet platform campaign across Texas.-Increased call response by 30% and install response by 110% by driving direct mail campaign.-Decreased regional acquisition cost and increased subscriber acquisition by implementing marketing campaign to maximize co-op funds. -
Freelance Marketing And Creative Services SpecialistShowtime Family Dental 2014 - 2017Fort Worth, TexasShowtime Family Dental is a thriving locally owned small business that believes that no one should suffer from an imperfect smile. They have a highly experienced staff of dentists, hygienists, and dental technicians are passionate about their patients and it shows in their work. I was fortunate to help drive several marketing and design efforts that helped increase brand awareness, patient loyalty and new patient engagement programs. Some of my responsibilities included: - Implementing company rebranding - Leading targeted direct mail campaigns to drive new patient growth- Performing ongoing content maintenance to company website via CMS - Managing email marketing campaigns - Creating designs for marketing collateral inclusive of flyers, e-mail blasts, and social media assets and more- Conducting ons-site photoshoots and professional retouching services- Generating original video content to drive customer engagement via social and web
Antwan Edwards Skills
Antwan Edwards Education Details
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Design And Visual Communications, General -
Cedar Valley Community CollegeBusiness Administration And Management, General
Frequently Asked Questions about Antwan Edwards
What company does Antwan Edwards work for?
Antwan Edwards works for The Inspiring Body Of Christ Church
What is Antwan Edwards's role at the current company?
Antwan Edwards's current role is Director Digital Content.
What is Antwan Edwards's email address?
Antwan Edwards's email address is an****@****con.com
What is Antwan Edwards's direct phone number?
Antwan Edwards's direct phone number is +197274*****
What schools did Antwan Edwards attend?
Antwan Edwards attended Westwood College Of Technology, Cedar Valley Community College.
What skills is Antwan Edwards known for?
Antwan Edwards has skills like Telecommunications, Call Center, Product Marketing, Customer Satisfaction, Customer Retention, Account Management, Sales, Competitive Analysis, Marketing Strategy, Direct Sales, Customer Experience, Budgets.
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Antwan Edwards
I Help My Clients Grow On Social Media By Creating Engaging Video Content That Attracts More Followers, Leads, & More Revenue.Altamonte Springs, Fl -
Antwan Edwards
Fort Lee, Va -
Antwan Edwards
Partner Trainer At Camp Gladiatorto Postively Impact Lives With "Home'S & Health"Charlotte, Nc4tql.com, tql.com, gmail.com, campgladiator.com3 +191036XXXXX
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