Oversee daily operations of the bar, ensuring high standards of service and customer satisfaction.Manage staff recruitment, training, and scheduling to maintain an efficient and motivated team, with a focus on upselling techniques and customer interaction.Develop and implement innovative drink menus and promotional events to drive sales, enhance guest experience, and increase foot traffic.Create and promote unique drink specials and themed events through targeted marketing strategies to attract new customers.Utilize social media platforms to engage with customers, promote events, and showcase menu offerings, enhancing brand visibility.Collaborate with local businesses and influencers for cross-promotions and community engagement, fostering a welcoming atmosphere.Monitor inventory levels, order supplies, and manage costs to optimize profitability while ensuring compliance with health and safety regulations and alcohol licensing laws.Analyze customer feedback and sales data to refine marketing efforts, improve performance, and enhance the overall guest experience.Design visually appealing in-bar signage and promotional materials to effectively communicate offerings and engage patrons.Implement loyalty programs to encourage repeat business and drive customer

Provided administrative support to the marketing team for content production and marketing activities.Assisted in developing, implementing, and promoting marketing campaigns and strategies across multiple channels, including website, email, social media, and webinars.Supported the planning and logistics of in-person external events and conferences.Drafted and proofread marketing collateral and communications to ensure alignment with brand standards.Assisted in identifying, analyzing, and measuring marketing trends against identified KPIs to support company growth.Conducted competitor research to identify opportunities for promotion and growth.Stayed updated on industry trends and marketing best practices.Provided holiday and sickness cover for the marketing team to ensure business continuity.

Mentored a group of 15 International students at the Amity University as a part of Nottingham Trent United Global Student Internship Programme