-- Developed and launched a new ad product by building and integrating advanced analytical models, resulting in additional monthly revenue of over ₹5 crore monthly. -- Led “Ad Pricing” experiment by structurally changing the working of ads to incentivize top sellers to be part of ads eco-system increasing revenue by 4%

Super App onboarding:-Designed and implemented a seamless super-app onboarding experience to accommodate various financial assets -onboarding norms: Increased overall conversion funnel by 25%.-Streamlined onboarding process across asset classes: Reduced friction and boosted user acquisition, while reducing the cost by ~10%Mutual Funds Platform:-Utilized user research to pinpoint unmet needs within the distribution market, subsequently crafting an MVP to address these gaps.-Forged cross-functional collaboration: Aligned Data, Design, Business, Engineering, Legal, Compliance, and vendors for successful execution.-Led the launch of the first SEBI-regulated asset class on any crypto app in India, and achieved a cross-sell of 5%.Growth-Optimized Mutual Funds KYC funnel, enhancing conversion by 50% through the elimination of redundant steps.-Improved trade conversion rates by implementing an intent flow payment collection method, resulting in an increase of 30%.-Drove a 20% boost in customer engagement by spearheading the introduction of impactful new features like portfolio analysis

* Helping students to get placement ready by hosting online in-depth resume review, mock interviews and career guidance sessions

* Built a recommender system using Python for setting spark configuration for optimizing queries for faster execution by about 25%* Developed hive-to-spark converter by working with business and design teams and reduced the processing time by over 60%* Improved marketing KPIs and performed QA to ensure a smooth flow of data across the Hadoop cluster

* Developed and implemented the check & refund framework to reduce B2C churn on the platform by working cross-functionally* Designed and implemented incentive-based growth plans to gamify the sales process leading to 33% more orders on the platform* Improved inside sales operations by reducing filling and processing time using excel automation by over 90%

* Team Lead at PCD, Nirmaan Organization (NGO)* Co-ordinator at ISHRAE, BITS Chapter* Treasurer at Punjabi Cultural Association, BITS Pilani* Co-ordinator of Joy Of Giving Week, BITS Pilani

* Utilized Lean and six sigma principles to help reduce material waste and unnecessary motion* Created account plans and corporate profiles for 50+ defense companies to help strategize* Researched the defense markets and their scope in India