Anuj Agrawal work email
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Anuj Agrawal personal email
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Anuj Agrawal phone numbers
As a passionate Chief Marketing Officer and current VP of Marketing at AEM, my journey from engineering to marketing leadership has shaped a unique perspective on driving value creation through innovative marketing strategies. At Earth Networks and now at AEM, I've led transformative initiatives in strategic marketing, demand generation, positioning and branding.Specializing in B2B growth marketing, I've been instrumental in scaling PE-backed SaaS and data businesses, during both pre and post-acquisition phases. My approach intertwines rigorous analytics with a test & learn methodology, significantly shortening time-to-value and propelling efficient growth.My leadership mantra revolves around nurturing talent, having successfully mentored ambitious teams, and fostering an environment conducive to innovative thinking and professional growth.Proud recipient of the Chief Marketing Officer C-Suite of the Year Award in 2017 by the Washington Business Journal, I am continually evolving with the dynamic marketing landscape.Specialties Include:- Lead/Demand Generation- Product Marketing- Account Based Marketing- SEM/SEO, Marketing Technology- Content/Digital/Social Media Marketing- Marketing Analytics, Automation, and Segmentation
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Vice President, MarketingAemWashington, Dc, Us -
Vice President, MarketingAem Apr 2021 - PresentGermantown, Maryland, UsAEM is the PE-backed parent company of Earth Networks. I lead the Marketing function for the integrated group of 7 acquired companies within AEM, representing over 360 employees. -
Chief Marketing Officer (Acquired By Aem)Earth Networks Jul 2016 - PresentGermantown, Md, UsBacked by Sequoia Capital, Polaris Partners, and HarbourVest Partners, Earth Networks is the global leader in SaaS applications and data products for the weather intelligence market. Companies across all industries use our weather solutions to automate decisions regarding risk management, business continuity and asset protection.As CMO of Earth Networks, I lead worldwide strategic marketing for Earth Networks including demand generation, corporate marketing, and product marketing. -
AdvisorSendoso Mar 2024 - PresentSan Francisco, California, UsSendoso helps companies stand out by giving them new ways to engage with customers throughout the buyer’s journey. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers. -
MentorFirst Round Fast Track Jan 2021 - PresentSan Francisco, Ca, UsFirst Round Fast Track is a program for established tech operators to give back by providing First Round-backed founders and executives with 1-1 mentorship.https://fasttrack.firstround.com/ -
Gtm AdvisorGivhero Aug 2022 - Dec 2022Advisor to this Human Capital Management (HCM) solution that lets HR teams manage customized well-being programs that have a social impact. Givhero makes it easy to increase employee engagement in wellness programs while advancing Corporate Social Responsibility (CSR), Environmental, Social and Governance (ESG), and Diversity, Equity, and Inclusion (DEI) objectives. -
Gtm AdvisorPet Connect Business® Jul 2021 - Dec 2021Clarksville, Maryland, Us -
Vice President, MarketingOrchestro Jun 2014 - Jun 2016Orchestro was acquired in June 2016 by E2Open, an Insight Venture Partners portfolio company.I led Marketing at Orchestro, including market segmentation, product marketing, demand generation, lead management, inside sales, content marketing, analyst relations, marketing communications, brand development, competitive intelligence, and overall marketing strategy.Orchestro powers demand execution for consumer-driven supply chains. Its adaptive analytics engine makes sense of tens of thousands of real-time data feeds daily, across point-of-sale (POS), consumer sentiment and operational data. The world’s largest brands trust Orchestro’s cloud-native applications to transform their Big Data into better demand execution action plans – across product lines, promotions, retailers and channels.
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Vice President, Marketing SolutionsIxi Corporation Sep 2008 - Jun 2014Atlanta, Ga, UsAwarded 2012 Chairman's Circle of Excellence, given to the top 1% performers within all of Equifax, Inc.IXI is a leading data, analytics, and SaaS provider, offering clients multi-dimensional market and household insights by integrating a range of proprietary and customer data sources. IXI was acquired by Equifax, Inc. in 2009. -
Director, Product ManagementWorldspace Satellite Radio Jul 2006 - Sep 2008UsResponsible for product strategy and management of mobile devices for International markets. Activities included partnering with regional marketing teams to understand local market trends and developing requirements for products aimed at a worldwide audience.Developed business plan for content distribution to mobile phones. Plan included market analysis, go-to-market recommendations, P&L forecasts, product requirements, and app developer options. Executed on plan and developed mobile app to stream content to high-end mobile devices.Formulated product development process and led front-end business validation for all new product ideas including concept development, financial modeling, and customer research. -
Product Marketing / Customer AnalyticsVirgin Mobile Usa Jun 2003 - Jun 2005Kansas City, Missouri, UsResponsible for launch and management of mobile music, messaging, and entertainment products. Activities included detailed business case analysis and creation of product requirements, promotional marketing plans, and content merchandising strategy. During tenure, yearly data revenues grew by over $40 million dollars, raising non-voice ARPU by 27%.Product analytics lead for all 30+ non-voice services. Activities involved definition of key metrics, customer segmentation, ongoing trend monitoring, variance analysis, and executive dashboards. Worked closely with all 4 major record labels in developing promotions with multi-platinum artists for flagship marketing program. Program was tightly integrated into national advertising campaigns and featured in many leading industry publications including Billboard and Wireless Week.Virgin Mobile was acquired by Sprint. -
Product ManagerCellmania 2000 - 2001Cellmania was a venture-backed Silicon Valley startup providing SaaS-based e-commerce solutions and mobile website directories to Fortune 500 clients. My role involved definition of platform features and leading client relationships during post-sales implementation projects. Cellmania was acquired by Blackberry.
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Online / Technical Marketing - SoftwareIntel Corporation 1997 - 2000Santa Clara, California, UsDefined and led projects building web-based applications to produce highly interactive News & Entertainment experiences for Intel’s flagship marketing program. Applications became most heavily viewed products of the service and propelled division to meet aggressive goal of 1 million registered users for the year. The initiative led to Intel making a significant investment to produce further applications in subsequent years.
Anuj Agrawal Skills
Anuj Agrawal Education Details
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The Wharton SchoolStrategic Management And Marketing -
Carnegie Mellon UniversityElectrical And Computer Engineering
Frequently Asked Questions about Anuj Agrawal
What company does Anuj Agrawal work for?
Anuj Agrawal works for Aem
What is Anuj Agrawal's role at the current company?
Anuj Agrawal's current role is Vice President, Marketing.
What is Anuj Agrawal's email address?
Anuj Agrawal's email address is an****@****ail.com
What is Anuj Agrawal's direct phone number?
Anuj Agrawal's direct phone number is +170328*****
What schools did Anuj Agrawal attend?
Anuj Agrawal attended The Wharton School, Carnegie Mellon University.
What are some of Anuj Agrawal's interests?
Anuj Agrawal has interest in Finding Co Founders, Non Technical Co Founders, Startup Advice And Strategy, Angellist, Startup Founders And Entrepreneurs, Co Founders, Startup Traction, Startup Networking.
What skills is Anuj Agrawal known for?
Anuj Agrawal has skills like Continuous Improvement, Lean Manufacturing, Manufacturing, 5s, Product Development, Process Improvement, Leadership, Process Engineering, Six Sigma, Customer Service, Value Stream Mapping, Root Cause Analysis.
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