Anuruddha Weeraratna

Anuruddha Weeraratna Email and Phone Number

E-commerce / Digital Marketing / Luxury Product Management @ Virtuous Holdings
Anuruddha Weeraratna's Location
Milan, Lombardy, Italy, Italy
About Anuruddha Weeraratna

Anuruddha Weeraratna is a E-commerce / Digital Marketing / Luxury Product Management at Virtuous Holdings. They possess expertise in business development, social media marketing, e commerce, project management, consulting and 14 more skills.

Anuruddha Weeraratna's Current Company Details
Virtuous Holdings

Virtuous Holdings

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E-commerce / Digital Marketing / Luxury Product Management
Anuruddha Weeraratna Work Experience Details
  • Virtuous Holdings
    Managing Director
    Virtuous Holdings Jan 2017 - Present
    Singapore
  • Inca Technologies
    Managing Director
    Inca Technologies Jan 2010 - Present
    Colombo
    I was the team leader of the software development team of 12. Main responsibilities - Building the project architecture- Deciding the technology stack- Implementing tools- Allocating team- Managing with team members - High-level programming - Determines operational feasibility by evaluating analysis, problem definition, requirements, solution development, and proposed solutions.- Documents and demonstrates solutions by developing the documentation, flowcharts, layouts, diagrams, charts, code comments, and clear code.- Prepares and installs solutions by determining and designing system specifications, standards, and programming.- Improves operations by conducting systems analysis; recommending changes in policies and procedures.- Obtains and licenses software by obtaining required information from vendors; recommending purchases; testing and approving products.- Updates job knowledge by studying state-of-the-art development tools, programming techniques, and computing equipment; participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.- Protects operations by keeping the information confidential.- Provides information by collecting, analyzing, and summarizing development and service issues.- Accomplishes engineering and organization mission by completing related results as needed.-Develops software solutions by studying information needs; conferring with users; studying systems flow, data usage, and work processes; investigating problem areas; following the software development lifecycle.
  • Esteem Trends
    Co-Founder
    Esteem Trends Jun 2018 - Present
    Singapore
    Handling Ecommerce platform of Esteem Trends store based in Singapore from Italy. Manage all online activity in relation to traffic acquisition, sales, conversion, and a/b testing and reportingDevelop and implement an ecommerce strategy in order to improve website performanceWork with developers to improve website speedWork with the marketing team or manage digital marketers in order to improve quality and traffic acquisitionRe-Platforming website to new CMS, making website mobile capableResearch market in order to discover new trends and technologies in order to improve website performanceAnalyze various data in order to deliver data-driven strategies in order to deliver top performance and achieve kpisOversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social mediaDevelop content calendar and oversee website uploads and landing pages developmentReport on performance
  • Buon Appetito Foods Pvt. Ltd
    Digital Specialist
    Buon Appetito Foods Pvt. Ltd Oct 2017 - Mar 2019
    Milan Area, Italy
    Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.Develop and monitor campaign budgets.Plan and manage our social media platforms.Prepare accurate reports on our marketing campaign’s overall performance.Coordinate with advertising and media experts to improve marketing results.Identify the latest trends and technologies affecting our industry.Evaluate important metrics that affect our website traffic, service quotas, and target audience.Work with your team to brainstorm new and innovative growth strategies.Oversee and manage all contests, giveaways, and other digital projects.
  • Gruppo Mediaset
    Digital Marketing Manager
    Gruppo Mediaset Feb 2015 - Aug 2016
    Milan Area, Italy
    -Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising-Maintaining our social media presence across all digital channels-Measuring and reporting on the performance of all digital marketing campaignsResponsibilitiesPlan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize the user experienceUtilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimizes user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Anuruddha Weeraratna Skills

Business Development Social Media Marketing E Commerce Project Management Consulting Ecommcerce Business Analysis Pay Per Click Software Development Software Development Life Cycle Email Marketing Thought Leadership A/b Testing User Experience Search Engine Marketing Search Engine Optimization Digital Marketing Digital Marketing Experience User Experience Testing

Anuruddha Weeraratna Education Details

Frequently Asked Questions about Anuruddha Weeraratna

What company does Anuruddha Weeraratna work for?

Anuruddha Weeraratna works for Virtuous Holdings

What is Anuruddha Weeraratna's role at the current company?

Anuruddha Weeraratna's current role is E-commerce / Digital Marketing / Luxury Product Management.

What schools did Anuruddha Weeraratna attend?

Anuruddha Weeraratna attended Cardiff Metropolitan University, Icbt, Cardiff Metropolitan University, Mahanama College.

What skills is Anuruddha Weeraratna known for?

Anuruddha Weeraratna has skills like Business Development, Social Media Marketing, E Commerce, Project Management, Consulting, Ecommcerce, Business Analysis, Pay Per Click, Software Development, Software Development Life Cycle, Email Marketing, Thought Leadership.

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