- Marketplaces Management: Led performance marketing strategies on Amazon, Flipkart, Myntra and Blinkit.- Monthly Budget Management: Currently responsible for overseeing substantial budget ranging from Rs. 4 to 5 Crores. Effectively allocating resources to maximize campaign performance.- Consistent Target Achievement: Consistently achieved 90%+ of unit and GMV targets MoM while effectively managing CAC and ACOS.- Remarkable Growth Metrics:o Achieved a 6.5x increase in units sold during the Amazon May ART Sale'24 compared to the previous year. Additionally, our brand secured the secondhighest sales volume in the TWS category on Amazon.o Achieved significant growth with in BBD’23 compared to BBD’22, 58% increase in GMV, 67% rise in orders, and a 17% boost in traffic. o Implemented successful search campaigns and media mix strategies, resulting in reduced CAC and optimized CPCs.- Enhanced Brand Presence: Elevated ‘Awareness and Consideration Rank’ from 7 to 4, showcasing organic growth and increased brand recall on Flipkart. Maintained high market SOV for brand visibility.- Product Launch Milestone: o Successfully launched new products on Flipkart and Amazon, consistently achieving 80-90% of targets.o Led a successful flagship launch of OWS, a new generation earbud, achieving 100% of Day-1 targets and gaining significant consumer traction. o Integral team member in launching a top-selling earbud on Amazon, surpassing day one sales targets by 10

- Played a key role in managing Amazon Pay-Per Click (PPC) campaigns for a leadingElectronics - Audio category brand, bringing in an average of INR 5-7 Cr. sales inmonthly revenue, boosting their overall growth by 10-15%.- Collaborated as well as single-handedly managed PPC campaigns for other domesticbrands on various marketing platforms (Amazon, Facebook, Flipkart and Google) witha success rate of 70 - 80 % supporting long term visibility and growth.- Intermediate Performance Marketing experience in Amazon, Google, Facebook,Flipkart and Twitter Ads as well as Google Analytics.

-Client Service - Managing the End to End Campaign for Brands-Business Development Executive - Responsible for securing big leads to the organization every month-Single-handed management of the company's PR activities-Assistant Project Manager

-Conducted a one-on-one client meetings at various companies-Conducted Presentations including the demo of how our software works-Team leader of the team providing Lead generation-Conducted training sessions for the new interns

Conducted a survey on customers of State Bank of Patiala, in order to know their level of satisfaction towards the service quality of SBOP.Presented a report on the survey along with Data Analysis.