Currently I am working as a Sales and Marketing Associate in Palal Estate Pvt.Ltd.Perform research, analyses, and testing with a variety of tools to gain insights and shape marketing strategyCollaborate with team members to optimize automation and lead-nurturing process through email, content, events, and social channels. Assist marketing manager in the development and execution of campaigns, including content creation, social media, upselling, cross-selling, and sales enablement. Conduct market research to identify opportunities and threats. Develop and oversee advertising and promotional campaigns . Generate leads and convert them into sales. Prepare reports on sales and marketing activity. Monitor competitor activity and identify threats and opportunities