Marketing Coordinator
π - Responsible for building FOCUSβ brand presence and crafting lead generation strategies in Ireland. Built and executed on a marketing plan while efficiently managing budget and timelines.π- Oversaw FOCUSβ channel marketing strategy including social media, email, PR & events strategy. Efforts resulted in a 67% increase in social media follower count, 13% improvement in CTRs, 100k+ digital impressions across prestigious media outlets such as The Irish Times, and β¬52.4k in revenue generated directly from events.π€π» - Collaborated with C-suite level stakeholders to update & maintain a solid web presence. Worked with internal teams and external agencies to create a host of digital and print marketing collateral such as videos, ads, flyers, brochures, white papers, and promotional items.