Thomas Zheng Email and Phone Number

Responsible for TikTok LIVE product design and Gaming LIVE, TikTok LIVE STUDIO PC streaming software

- Lead overseas video editing project and as a key member to build CapCut from the ground up. - Defined product digital strategy for UG with collaboration with DEV team; operation team; product managers and other Group stakeholders through the use of Design Thinking(HCD) principles. - Oversee users for the region to ensure services provided are competitive with the market.

- Refine design guidelines from information architecture, basic components, UX patterns, product strategy to product design across multiple cloud-based financial data analysis products;- Detail the user's flow and design proposals, collaborating with product team and marketing team, plan behavior analytics to optimize the product experience and specify user interfaces; - Conduct user research, usability testing, and trends analysis together with researchers and marketing teams to support product planning and optimization.- Identifying connections between products, services, and touchpoints to account for a great user experience.

- User research, competitive/gap analysis, information architecture design, user journey mapping, and personas creation, use case identification and user flow design, prototype testing, feasibility testing, etc.- Detail both UI and UX design proposal, ownership- Maximize business needs and balance user and customer experience.- Interviews with 3rd party partners for product insights

- Lead the technical support team and production team to provide online construction management products for clients in Mainland China. - Conducted user research and maintaining customer relationships for government projects. End-to-end experience, including APP and backend management system for supervision- Collaborate with the development team and designers for project deliverables

- Gather and evaluate user requirements in collaboration with product managers and engineersIllustrate design ideas using storyboards, process flows, and sitemaps- Build page navigation buttons and search fields- Develop UI mockups and prototypes that clearly illustrate how sites function and look like

- Brand identity design: includes logos, typography, colors, packaging, and messaging- Contributing to the brand strategies developed for client projects including ideas that demonstrate insight and innovation; solutions that engage audiences- Understanding the business case and/or client brief through research into the client and subject

- As a member of the design team, participated in IBM's commercial promotion strategy development and advertising design