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As Marketing Manager for MortgageMax SA, I look after our 400+ business partners and help them to reach their full potential in the industry by supporting them with their marketing requirements. I also have a background in property portfolio management and a demonstrated history of working in the real estate industry. I am the foremost guardian and architect of the group’s visual identity, and I liaise and maintain relationships with all employees and business partners to establish and uphold brand specifications as well as facilitate world-leading marketing implementation nationwide via a broad spectrum of media platforms. I constantly strive to deliver a first-rate marketing service to our partners that are parallel with MortgageMax's values and long-term objectives. Specialties: Brand management, financial & budget control ability, marketing knowledge, experience and expertise (Google Adwords, social media marketing, analytics, Microsoft office suite, Adobe creative suite, CRM software, Wordpress, WIX, SEO & SEM, paid social advertising, email marketing, UX design, responsive design & content management), outstanding people management skills, committed team worker, excellent written/verbal communication skills in English & Afrikaans, strong service orientation, good integrity, innovative, energy & creative, experience in production & printing processes, ambitious & motivated with positive attitude, organised, accurate, work well under pressure, deadline-driven, strong interpersonal and negotiation skills, tenacious problem-solver and develop exemplary results.Education: B.Com Honours degree - International Trade (NWU), B.Com degree - Economics & International Trade (NWU), Certificate - Graphic Design (UCT), Diploma – Digital Marketing, Certificate – Social Media (UCT), Certificate – Google Adwords – Standard & AdvancedAbout Me: My keen eye for detail, the ability to challenge the status-quo, and exceptional client skills, amalgamated with my qualifications, drive, and organizational skills make me a stand-out, unique yet effective addition to any company. Additionally, I enjoy reflecting on the outcomes I achieve, and I actively seek ways to improve in the future.
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Marketing ManagerMortgage Max SaCape Town, Wc, Za -
Marketing ManagerMortgage Max Sa May 2022 - PresentCape Town, Western Cape, South Africa -
Marketing ManagerMortgagemax Sa May 2022 - Present -
Marketing ManagerMortgagemax Sa May 2022 - Present -
Marketing ManagerGogetta Mar 2022 - Apr 2022City Of Johannesburg, Gauteng, South Africa -
Brand, Communication, Customer Experience & Marketing ManagerHouzer Feb 2021 - Apr 2022City Of Johannesburg, Gauteng, South Africa• Brand development and management across all channels, through defining, planning, executing & assessing strategies to achieve business objectives • Frame & lead the roll out of marketing communication, ways of working & best practices • Define & continuously improve Houzer’s blueprint & toolkit across all products, services & interactions.• Lead end to end customer experience strategy definition, planning & operational execution within group & across all functions• Provide… Show more • Brand development and management across all channels, through defining, planning, executing & assessing strategies to achieve business objectives • Frame & lead the roll out of marketing communication, ways of working & best practices • Define & continuously improve Houzer’s blueprint & toolkit across all products, services & interactions.• Lead end to end customer experience strategy definition, planning & operational execution within group & across all functions• Provide innovative leadership in creating the brand’s strategy• Define, assess & improve brands vision, essence, identity & marketing execution to ensure alignment to our mission & vision • Liaise with staff to create & roll out long-term communication, media, marketing, strategies & plans• Develop style guides, templates, & other materials in order to enhance a brand image & increase brand awareness• Develop & define customer experience • Outline & frame plans to help influence how customers perceive Houzer while driving higher customer satisfaction, customer retention & new business growth • Ensure Houzer’s area experts deliver a seamless customer experience across all stages in the customer journey & help the company continually achieve greater customer satisfaction, increased efficiency & profitability• Enable a two-way stream with customer facing teams through – collecting feedback from customers to derive meaningful insights for improvements &; guiding teams to ensure a customer-centric attitude • Source, attract, interview, employ & grow talents to build high performing professionals at Houzer by providing leadership, role clarity, training & career development• Promote a 'company centric' and 'partnership approach' to develop strong relationships among the teams • Determine requirements for: Software, Licensing, Training, Renewals & Staffing• Ensure Business Continuity within the team in terms of skills as well as knowledge transfer & documentation Show less
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Marketing MangerBidstream Auctions Jan 2020 - Feb 2022Johannesburg Area, South AfricaDuties include:Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters… Show more Duties include:Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters, emails, corporate announcements).• Create, maintain and strengthen the various companies’ overall brands in all forms of media (creative and technical writing, online and print).Online Marketing & Web• Implement online marketing campaigns to drive new leads and trials, including email marketing, newsletters, SEM (paid search), social media, mobile.• Manage current and new email marketing programs, with emphasis on testing to optimising the effectiveness of campaigns.• Execute day-to-day management of SEM campaigns, pushing to drive new leads at an effective cost.• Manage updates to corporate website to increase overall website effectiveness and SEO.• Review, analyse, and interpret data; provide actionable recommendations to improve online marketing performance.• Strategize, develop and oversee production of content for website and social media.• Review web analytics and AdWords campaigns on an ongoing basis and generate monthlyreports regarding site traffic.• Setting up Google Adwords campaigns and writing various ads in different formatsSkills obtained:• Strong creativity and marketing skills. Ability to generate multiple and varied ideas.• Experience with video content, from creative development to production agency oversight.• Organisational and time management skills. Complete work within established time frames.• Ability to work independently and be self-motivated.• Advanced skills in PowerPoint, Excel, and Word; and basic skills or knowledge of Photoshop and Illustrator. Show less -
Marketing ManagerIntra Design Sa Jun 2019 - Feb 2022Johannesburg Area, South AfricaDuties include:Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters… Show more Duties include:Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters, emails, corporate announcements).• Create, maintain and strengthen the various companies’ overall brands in all forms of media (creative and technical writing, online and print).Online Marketing & Web• Implement online marketing campaigns to drive new leads and trials, including email marketing, newsletters, SEM (paid search), social media, mobile.• Manage current and new email marketing programs, with emphasis on testing to optimising the effectiveness of campaigns.• Execute day-to-day management of SEM campaigns, pushing to drive new leads at an effective cost.• Manage updates to corporate website to increase overall website effectiveness and SEO.• Review, analyse, and interpret data; provide actionable recommendations to improve online marketing performance.• Strategize, develop and oversee production of content for website and social media.• Review web analytics and AdWords campaigns on an ongoing basis and generate monthlyreports regarding site traffic.• Setting up Google Adwords campaigns and writing various ads in different formatsSkills obtained:• Strong creativity and marketing skills. Ability to generate multiple and varied ideas.• Experience with video content, from creative development to production agency oversight.• Organisational and time management skills. Complete work within established time frames.• Ability to work independently and be self-motivated.• Advanced skills in PowerPoint, Excel, and Word; and basic skills or knowledge of Photoshop and Illustrator. Show less
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Marketing ManagerCre Africa Jul 2017 - Feb 2022Johannesburg Area, South AfricaDuties include: Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters… Show more Duties include: Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters, emails, corporate announcements).• Create, maintain and strengthen the various companies’ overall brands in all forms of media (creative and technical writing, online and print).Online Marketing & Web• Implement online marketing campaigns to drive new leads and trials, including email marketing, newsletters, SEM (paid search), social media, mobile.• Manage current and new email marketing programs, with emphasis on testing to optimising the effectiveness of campaigns.• Execute day-to-day management of SEM campaigns, pushing to drive new leads at an effective cost.• Manage updates to corporate website to increase overall website effectiveness and SEO.• Review, analyse, and interpret data; provide actionable recommendations to improve online marketing performance.• Strategize, develop and oversee production of content for website and social media.• Review web analytics and AdWords campaigns on an ongoing basis and generate monthlyreports regarding site traffic.• Setting up Google Adwords campaigns and writing various ads in different formatsSkills obtained:• Strong creativity and marketing skills. Ability to generate multiple and varied ideas.• Experience with video content, from creative development to production agency oversight.• Organisational and time management skills. Complete work within established time frames.• Ability to work independently and be self-motivated.• Advanced skills in PowerPoint, Excel, and Word; and basic skills or knowledge of Photoshop and Illustrator. Show less -
Marketing ManagerWarehouse Finder Jul 2017 - Feb 2022Johannesburg Area, South AfricaDuties include:Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters… Show more Duties include:Media and Advertising• Develop strategic and tactical marketing initiatives and plans.• Create and implement marketing/media plans that include print, online, video, and social networking opportunities.• Conduct market research to identify effective promotional methods and negotiate media contracts.• Ensure all advertisements are trafficked to the appropriate online platforms.• Develop, write and maintain internal communication systems (newsletters, emails, corporate announcements).• Create, maintain and strengthen the various companies’ overall brands in all forms of media (creative and technical writing, online and print).Online Marketing & Web• Implement online marketing campaigns to drive new leads and trials, including email marketing, newsletters, SEM (paid search), social media, mobile.• Manage current and new email marketing programs, with emphasis on testing to optimising the effectiveness of campaigns.• Execute day-to-day management of SEM campaigns, pushing to drive new leads at an effective cost.• Manage updates to corporate website to increase overall website effectiveness and SEO.• Review, analyse, and interpret data; provide actionable recommendations to improve online marketing performance.• Strategize, develop and oversee production of content for website and social media.• Review web analytics and AdWords campaigns on an ongoing basis and generate monthlyreports regarding site traffic.• Setting up Google Adwords campaigns and writing various ads in different formatsSkills obtained:• Strong creativity and marketing skills. Ability to generate multiple and varied ideas.• Experience with video content, from creative development to production agency oversight.• Organisational and time management skills. Complete work within established time frames.• Ability to work independently and be self-motivated.• Advanced skills in PowerPoint, Excel, and Word; and basic skills or knowledge of Photoshop and Illustrator. Show less -
Graphic DesignerDesigns By Anny Jan 2012 - Jul 2017PotchefstroomDuties include:• Planning and preparation of projects – this includes gathering relevant information from prospective clients, discussing their needs and creating a work-plan in order to deliver a product, in line with the client’s specifications. During this process rough drafts are illustrated and designed to facilitate the process. • Maintaining technical knowledge – this is achieved through the attendance of design workshops, reviewing professional publications, and participation in… Show more Duties include:• Planning and preparation of projects – this includes gathering relevant information from prospective clients, discussing their needs and creating a work-plan in order to deliver a product, in line with the client’s specifications. During this process rough drafts are illustrated and designed to facilitate the process. • Maintaining technical knowledge – this is achieved through the attendance of design workshops, reviewing professional publications, and participation in professional societies.• Outsourcing – in certain projects, elements of the work-plan are outsourced to other professionals, including copywriters, photographers, web designers etc. This process entails liaising with relevant stakeholders and ascertaining which parties are appropriate for the projects based on client needs and budget limitations. Show less
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Property Portfolio & Marketing ManagerVarsity Rentals Aug 2011 - Jun 2017Potchefstroom• Liaising with new clients – this includes having formal discussions with clients regarding their property needs, facilitating the process for them to view available properties that accommodate their requirements, negotiation of contracts between relevant stakeholders (owners, tenants, etc.), advertising properties on behalf of clients, advising property owners on pricing and market trends and preparation of relevant documentation.• Ensuring client services is delivered timeously and… Show more • Liaising with new clients – this includes having formal discussions with clients regarding their property needs, facilitating the process for them to view available properties that accommodate their requirements, negotiation of contracts between relevant stakeholders (owners, tenants, etc.), advertising properties on behalf of clients, advising property owners on pricing and market trends and preparation of relevant documentation.• Ensuring client services is delivered timeously and professionally – attending to enquiries from clients, interact with maintenance staff and property manager when applicable, conduct administrative tasks on apartment renting, as well as processing inspection reports and maintenance tickets.• Managing a Rental Property Portfolio - keeping track of rental unit administration and management of the administration and communication involved.• Marketing and advertising – developing marketing strategies and plans, managing a marketing budget, approving marketing materials and developing guidelines on the implementation of the marketing strategy plan. • Administrative - ordering stationery, dealing with correspondence, complaints and queries, supervising and monitoring the work of secretarial, clerical and administrative staff, managing office budgets, liaising with staff, suppliers and clients, implementing and maintaining procedures/office administrative systems, delegating tasks to junior employees, attending meetings with senior management, handling staff recruitment and appraisals.• Training and skills development - organising induction programmes for new employees, using a range of software packages, recruiting, training and developing staff, monitoring staff performance and attendance, and attending regular training days within the company environment. Show less -
Residential Real Estate Sales SpecialistVarsity Rentals Jan 2011 - May 2017Potchefstroom, North-West, South Africa -
Marketing ConsultantBaillies Manor Guest House 2014 - Jun 2016PotchefstroomDuties include:• Manage company’s marketing needs - responsible for the overhaul of the marketing strategy for the company, design and execution of signage, advising company on improving market presence and greater market exposure.
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Supervisor And Project ManagerVarsity Cleaning 2014 - 2016PotchefstroomDuties include:• Supervision - supervise and co-ordinate the work of specialized cleaners, janitors and gardeners, meeting with team leaders and delegating tasks, and inspecting sites or facilities to ensure standards are met.• Recruitment – hire and train cleaning staff.• Ensure service delivery - recommend or arrange for additional services required such as painting, repair work, renovations or replacement of furnishings and equipment, prepare work schedule and co-ordinate… Show more Duties include:• Supervision - supervise and co-ordinate the work of specialized cleaners, janitors and gardeners, meeting with team leaders and delegating tasks, and inspecting sites or facilities to ensure standards are met.• Recruitment – hire and train cleaning staff.• Ensure service delivery - recommend or arrange for additional services required such as painting, repair work, renovations or replacement of furnishings and equipment, prepare work schedule and co-ordinate activities with those of other departments, prepare budget, estimate costs and keep financial records, order and buy necessary cleaning equipment and chemicals, stock taking and handling disputes. Show less
Ané Botha Skills
Ané Botha Education Details
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International Trade -
Graphic Design -
Marketing, Economics And International Trade -
Noordheuwel High SchoolMatric -
Shaw AcademyDigital Marketing -
Social Media Marketing -
Jellyfish TrainingGoogle Adwords - Standard & Advanced
Frequently Asked Questions about Ané Botha
What company does Ané Botha work for?
Ané Botha works for Mortgage Max Sa
What is Ané Botha's role at the current company?
Ané Botha's current role is Marketing Manager.
What is Ané Botha's email address?
Ané Botha's email address is an****@****k.co.za
What is Ané Botha's direct phone number?
Ané Botha's direct phone number is (086) 000*****
What schools did Ané Botha attend?
Ané Botha attended North-West University / Noordwes-Universiteit, University Of Cape Town, North-West University/noordwes-Universiteit, Noordheuwel High School, Shaw Academy, University Of Cape Town, Jellyfish Training.
What skills is Ané Botha known for?
Ané Botha has skills like Sales, Marketing Strategy, Customer Service, Microsoft Excel, Negotiation, Leadership, Strategic Planning, Marketing, Project Management, Recruiting, Client Centered, Easily Adaptable.
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