Ali Oligny Email & Phone Number

San Francisco Bay Area

UX Writing for the Paycheck Protection Program:• Collaborated with design, marketing, and product partners to develop end-to-end content for digital loan and loan forgiveness applications (email, product copy, FAQs)• Read and responded to fast-paced legislative changes to ensure all customer-facing content aligned with evolving program requirements• Proactively shared work with partners across teamsDeveloped marketing content to support business goals and promote brand values of sustainability and diversity:• Partnered with designers to create content for new product landing pages and in-branch videos across LOB• Created site pages and provided campaign strategy for the bank’s Women Entrepreneurs program in support of female entrepreneurs working to grow their small businessesFocused on improving customer emails:• Spearheaded internal communications audit for full visibility on customer emails• Updated onboarding email content to improve engagement• Led collaboration with internal Design team and agency partners to update marketing email templates; focused on mobile, scrolling design and short, high-impact contentStrengthened a collaborative team culture:• Participated in bi-weekly Design Critique meetings, asking questions to understand the problem being solved and the reasoning behind specific design choices

Oakland, Ca

Digital content creation, distribution, and strategy:• Wrote and designed content for weekly blog posts and e-blasts, Help Center articles, quarterly client communications, product release communications, new client onboarding emails, marketing emails, Facebook ads, social media posts, and company website • Launched weekly blog emails to establish inbound marketing channel and cultivate qualified leads• Created and tracked metrics to evaluate content performance; grew blog readership by 500%, doubled subscribers, and maintained open rates between 10-50% for all mailing list segments• Published e-book, A to Z Fundraising for Nonprofits • Developed 2019 content strategy to sync efforts across social media, email marketing, and client communications channels• Integrated email marketing platform and client database for segmented client communications

Greater Los Angeles Area

Creation of seasonal copy for the LA-based denim brand:• Wrote product descriptions for Citizens of Humanity and AGOLDE ecommerce websites• Maintained brand identity through tone and voice for distinct target customers

Berkeley, Ca

Development and implementation of nonprofit communications strategy to amplify digital presence:• Drafted, edited, and published print and online content including website copy, press releases, monthly blog posts, bi-annual newsletters, and Annual Reports• Created yearly Communications Calendar to support programs and fundraising• Built a multi-platform social media presence to highlight program impact• Mentored social media intern through the design of campaign themes and implementation of performance metricsOversight of daily operations and logistics:• Maintained accounts and records of all financial transactions• Prepared documentation for yearly IRS financial audits• Customized Salesforce database to support trip planning, volunteer coordination, and tracking of in-kind donations• Managed data intern during semester-long project to clean and import data into Salesforce Design and implementation of fundraising campaigns:• Led end-of-year fundraising campaigns for #GivingTuesday, exceeding fundraising goals in both 2015 and 2016 by an average of 20%• Demonstrated an 1200% increase in EOY fundraising revenue from 2014 to 2017Event planning:• Organized the International Blood Safety Forum in Washington DC for over 90 nonprofit, industry, and government stakeholders in 2015 & 2017• Managed travel and accommodations for international attendees

Public relations for healthcare industry clients:• Drafted, edited and distributed press releases for top medical device companies including BSN medical, Optovue, and Spiracur• Coordinated with executive leadership to establish the content and scope of press releases• Executed PR strategy for a high-visibility business acquisition• Crafted social media strategy for clients• Researched, created, and updated media lists

San Francisco Bay Area

Taught reading skills to students ages 4-adult, including: • Beginning phonics and reading comprehension• Study skills, speed reading and test-taking techniquesManaged the classroom and took care of administrative tasks, including:• Performance assessments• Attendance data• Working with leadership to create learning strategies for struggling students

Kensington, Ca

Oversaw of groups of 60+ primary school students, created age-appropriate activities and projects, communicated with parents and families, and ensured a safe & enriching after-school experience

Pasadena, Ca

Worked with students individually and in small groups to teach effective academic writing skills

Pasadena, Ca

Reported on campus activities, met with faculty and students, researched relevant campus and statewide policy, maintained listservs, presented at faculty meetings

Bachelor'S Degree, English Language And Literature, 3.84

Activities and Societies: National Society of Collegiate ScholarsGraduated with Distinction

Associate Of Arts - Aa, Communications, 4.0

Activities and Societies: Alpha Gamma Sigma, Students for Social Justice

Associate Of Arts - Aa, Literature, 4.0

Associate Of Arts - Aa, Humanities, 4.0