Mandi Phillips Email and Phone Number

Managed all social media accounts, email marketing, text message campaigns, website development & design, website photography, advertising design and any trunk shows and/or events.

Designed and implemented all business operations, marketing, public relations and social media initiatives for YT Clothing, an online women’s clothing line.• Created and developed a 22-piece clothing line – including design, prototype samples, fabric and trim sourcing and working with domestic manufacturer to ensure timely production.• Managed all social media platforms for YT Clothing including Facebook, Instagram, Pinterest and Twitter.• Partnered with owner for all photography of the clothing line, including group photo shoots and individual product shots.• Handled website design / inventory management, www.ytclothing.com.• Designed and printed annual line sheet for wholesale customers.• Packaged, shipped and invoiced wholesale orders to over 80 boutiques and clothing corporations across the Northeast/Southeast region.• Attended Atlanta, Dallas and California Apparel Markets as a buyer and as an exhibitor.• Developed and managed YT’s College Representative Program – Worked with 13 college representatives on different university campuses across the Southeast to help market YT Clothing via promotional koozies and t-shirts, on-site trunk shows and individual social media pages.• Planned and implemented trunk shows and events to market and sell YT Clothing’s line.• Planned and implemented bi-annual focus groups discussing textiles, trend research and apparel sizing.• Partnered with several fashion bloggers to host giveaways and product reviews.

Designed website and brochure for an annual non-profit memorial fishing tournament.

Sigma Alpha Lambda National Honor SocietyClemson University Dean’s List (2008, 2009, 2010, 2011)COMM 366 – Adobe InDesign project for Study Abroad office chosen for publicationNominated by Kappa Kappa Gamma Chapter Council for PR and Technology Award

Developed press releases, media audits, and media alerts for fifteen clientsTraveled to Orlando to work a RedCoach press eventPitched to local and national media

Developed a weekly newsletter titled “this week in Kappa"Started a Twitter account to post reminders and relevant newsPublished the chapter’s first electronic newsletter for the spring of 2010

Publicized magazine issues through networking, Assisted the marketing director with subscriptions, charities, and events

Portofino Bay Hotel & Resort Ad Campaign – PrincipleUniversal Studios Shrek Commercial – PrinciplePineridge Television Promotional footage – Principle