Aparna Pengat Email & Phone Number

Detroit, Michigan, United States

Allign is a growth marketing and business consultancy focused on B2B & B2C clients in verticals such as Healthcare, Marketing technology, Construction, and Wastewater Management.● Ideate, design, & execute multiple result-driven content projects for clients across different verticals (Healthcare, Construction, Marketing Technology, Wastewater Treatment, Mental Health)● Lead the monthly content planning & review sessions with clients & support team● Manage the agency’s support team on client deliverables within agreed timelines while ensuring the quality of content & design● Produce original, creative content for promotional campaigns such as emails, blogs, landing pages, and other website assets to reach & capture target audience interest & drive engagement¬

Dubai

Gulf News is the leading English language newspaper in the UAE.● Create & manage content for the Rewards program's digital assets – website, mobile app, and social profiles● Strategize & execute seasonal marketing campaigns for the Rewards program via email, social media, and print ads● Establish & nurture strong relationships with digital agencies, developers, marketing vendors, Rewards program partners, & internal stakeholders to execute successful promotional campaigns● Conduct quarterly training for sales & customer support teams on the Rewards program ● Manage the day-to-day operations of the program, including designing and executing daily, weekly, and monthly competitions, troubleshooting technical & process queries from customers, staff, & program partners, & organize prize giveaways ● Present monthly analytics reports & actionable insights to the program stakeholders

Dubai

Pragma is a holding company for various entities in the hospitality sector.● Liaise with the Brand Managers and Marketing Director to ideate and execute social media promotions for the Group's key franchise brands (Cavalli Club, Health Factory, The400 Club, Bo House Café)● Develop, implement, and maintain a Social Media content plan for all the brands● Liaise with external Digital agencies to manage seasonal PPC campaigns for Health Factory● Develop online banner ad copies & Radio jingles in collaboration with the Brand Marketing team

Dubai, United Arab Emirates

A consultancy firm specializing in Marketing, Public Relations, and Event management. ● Write, edit, & upload multi-format online content for Dubai Government’s Summer Shopping Promotional activities - Dubai Summer Surprises (DSS) and Eid in Dubai, & ensure all owned media channels are Up-to-date with Event information

Mumbai Area, India

A Business – IT consulting firm specializing in content and technology services.● Manage a team of 10 US-based freelance writers, including assigning a content plan, editing copy, & providing regular feedback on copy● Write SEO-friendly blog posts, & web page copy for various US-based clients, including, cosmetic surgeons, wedding photographers, mold remediation companies, door manufacturers, & legal firms● Manage online reputation for clients by monitoring reviews via Google Alerts and crafting an appropriate & timely response to negative feedback

Mumbai Area, India