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Andrey Piyakin Email & Phone Number
Senior Product Analyst
at
Social Discovery Group
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Senior Product Analyst
Location
Serbia
Company size
Who is Andrey Piyakin? Overview
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Quick answer
Andrey Piyakin is listed as Senior Product Analyst at Social Discovery Group, a with 805 employees, based in Serbia. AeroLeads shows a matched LinkedIn profile for Andrey Piyakin.
Andrey Piyakin previously worked as Senior Product Analyst at Pari and Analytics Team Lead at Sibur. Andrey Piyakin holds Master'S Degree, Marketing/Marketing Management, General from Neoma Business School.
Company email context
Email format at Social Discovery Group
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Social Discovery Group
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Profile bio
About Andrey Piyakin
The person who makes things easier... not harder!I am totally interested in product development based on data-driven approach. Not only "a man of numbers", but also having strong marketing and investment backgrounds, I like to discover new spheres and feel myself comfortable in situations of high uncertainty. Can lead and be 100% a team-player.
Current workplace
Andrey Piyakin's current company
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Social Discovery Group
7 roles
Andrey Piyakin work experience
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Senior Product Analyst
► +12% in CR to the second deposit (initiated and spearheaded the development of an in-house product, namely an automatic user verification system, advancing it to the MVP stage► Cost savings up to 12.6% of the bonus budget (designed approaches to evaluate the efficacy of advertising campaigns, encompassing the assessment of potential impact, plan versus actual performance, and systematic experimentation through pre-launch AB tests)
Analytics Team Lead
► Leading of a division of 5 product analysts allocated on different investment projects► Successfully concluded 2 pivotal investment projects (combined investments were ~m$270)► Executed a reorganization of the business unit (seamlessly integrated the investment analysis team into the marketing and business development department)
Jun 2021 - Aug 2022
Product Analyst
► Leadership in product analyst role for "Hexene project" (facility for 50k tons of annual production)► Development 4 new products and modernization of 5 existing marks for polyols portfolio► Proposed 2 new venture investment projects (with budgets ~m$150 and ~m$20)► Mentoring of 3 freshmans colleagues (onboarding and leadership)► Pioneered and executed a company-wide strategy for designing innovative products, utilizing "Technology Readiness Levels" approach as a cornerstone► Effectively managed five project teams using "Agile principles", ensuring streamlined operations and providing guidance to enhance project profitability
Jun 2018 - Jun 2021
Senior Data Analyst
► +70% increase in margin cumulatively over 2 years for 'Rails&Wheels' segments (thanks to data-based product strategy affecting pricing, creation of system of regular market and customer analysis)► CustDev and analytical support of product development (leaded to ~m$5 increase in revenues)► Created a system of regular BI reporting which took into account data about import-export activities and the behavior of local players► Leading of 2 junior-grade data analysts (one for a 'rails', another for 'wheels' segments)
May 2016 - Jun 2018
Middle Data Analyst
► +5.3% increase in revenues of Russian branch in 2015 vs. 2014 (a system of extra-charges and discounts for wholesale and retail consumers was developed and implemented)► Modernization of KPI system of the whole Metinvest Group (collaborating with external consultants to devise and implement a new performance assessment system across all divisions)► Helped with establishment of 2 new company offices on the Russian market (all analytical support for sales leader - product portfolio, client analysis, rival presence) ► Conducted over 100 marketing analytics reports covering market capacity, competitor analysis, and ongoing monitoring
Feb 2013 - May 2016
Junior Data Analyst
► Creation of an automated regular reporting system that replaced individual excel files► Predictive analysis of expected sales for the next month is formulated and implemented in a regular report
Aug 2011 - Mar 2012
2 education records
Andrey Piyakin education
Master'S Degree, Marketing/Marketing Management, General
Master, History
FAQ
Frequently asked questions about Andrey Piyakin
Quick answers generated from the profile data available on this page.
What company does Andrey Piyakin work for?
Andrey Piyakin works for Social Discovery Group.
What is Andrey Piyakin's role at Social Discovery Group?
Andrey Piyakin is listed as Senior Product Analyst at Social Discovery Group.
Where is Andrey Piyakin based?
Andrey Piyakin is based in Serbia while working with Social Discovery Group.
What companies has Andrey Piyakin worked for?
Andrey Piyakin has worked for Social Discovery Group, Pari, Sibur, Evraz Plc, and Metinvest Holding.
How can I contact Andrey Piyakin?
You can use AeroLeads to view verified contact signals for Andrey Piyakin at Social Discovery Group, including work email, phone, and LinkedIn data when available.
What schools did Andrey Piyakin attend?
Andrey Piyakin holds Master'S Degree, Marketing/Marketing Management, General from Neoma Business School.
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