Apoorv Singh Email & Phone Number

New Delhi, Dl, In

Hardoi, Uttar Pradesh, India

Noida, Uttar Pradesh, India

Product 1 : Video Lead Traffic (March 2022 - Aug 2022)1. With the team of three members we had successfully increased traffic from MSME YouTube influencers by 4900% in three months.2.Developed and executed a comprehensive influencer marketing strategy, including identifying and reaching out to relevant YouTube influencers, creating personalized email templates, and tracking traffic to the company's website using Google Analytics.3. Used Python script and Excel to gather contact details of YouTube influencers and sort them by views/day, resulting in a more efficient and effective outreach process.4. Developed a step-by-step guide to help influencers include IndiaMART page links in their video descriptions, resulting in a higher click-through rate.5. Monitored traffic to the company's website daily using Google Analytics and created custom weekly reports to track progress and inform strategic decision-making.6. Analyzed growth trends and modified the SOP as needed, resulting in continuous improvement in results.Product 2. Retail Marking and Total order value prediction ( Aug 2022 - Present)1. Used SQL queries to retrieve data from AWS Redshift and analyze it to predict whether leads were retail or non-retail, resulting in more efficient lead .2. Analyzed 1 Lakh+ similar products on the platform and created a framework for categorizing and organizing them, resulting in improved product management.3. Analyzed micro-category data to identify trends and predict order values, resulting in more accurate forecasting and increased revenue.4. Utilized Excel analytical tools like Vlookup and Hlookup to ensure data accuracy.5. Collaborated with cross-functional teams to improve existing KPIs and create new ones to align with project goals.6. Communicated findings and insights through visualizations and presentations.