Currently pursuing an MS in Marketing Analytics at The University of Rochester, Simon Business School. Passionate about fusing data and marketing strategies to drive impactful results.
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Co-OwnerGolf SpartansNew Delhi, Dl, In
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FounderThe Away Kitchen Jun 2024 - PresentNew Delhi, Delhi, India -
Marketing ManagerApak Solutions Pvt Ltd. May 2024 - Present
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ConsultantSimon Vision Consulting Jan 2024 - May 2024Rochester, New York, United StatesAssisting a small, women-led boutique store in boosting sales through developing effective marketing strategies.Redesigned The Statement Boutique's website and optimized SEO strategies and keyword implementation, leading to a 25% increase in website traffic and enhanced user engagement.Conducted detailed analysis of customer interactions and market trends on social media platforms, resulting in refined content strategies that boosted social media engagement by… Show more Assisting a small, women-led boutique store in boosting sales through developing effective marketing strategies.Redesigned The Statement Boutique's website and optimized SEO strategies and keyword implementation, leading to a 25% increase in website traffic and enhanced user engagement.Conducted detailed analysis of customer interactions and market trends on social media platforms, resulting in refined content strategies that boosted social media engagement by 30%.Awarded "Best Consultant" for exceptional analytical skills and impactful contributions to digital marketing strategy and execution Show less -
Social Media ExecutiveThe Cocktail Story Mar 2023 - May 2023New DelhiElevated brand engagement by 25% and improved client satisfaction by 30% through strategic integration of creative and technical teams, and streamlined communication. Expanded client base significantly by leveraging data-driven insights for social media optimization and efficient client onboarding.
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Strategic Marketing InternPlan_India Apr 2022 - Jun 2022New Delhi, Delhi, IndiaLaunched a successful 360-degree marketing campaign for the "Impact Awards," boosting attendance, and optimized campaign effectiveness using SQL and multivariate tests. Collaborated with product teams to ensure campaign strategies aligned with product objectives. -
Marketing InternSleepy Owl Coffee Sep 2021 - Dec 2021New Delhi, Delhi, IndiaOrchestrated an impactful Diwali Instagram campaign, onboarding 400+ influencers through collaborations, yielding a 30% boost in brand visibility. Enhanced user engagement through direct consumer interaction and leveraged SEO and SQL analytics for a 15% sales increase and data-driven campaign optimization. -
Marketing InternMbaspark Jan 2021 - Mar 2021Gurugram, Haryana, IndiaEnhanced website usability, leading to a 10% rise in traffic, and leveraged apps for data-driven product strategies, boosting operational efficiency. -
Marketing InternIndicus Foundation May 2020 - Jun 2020New Delhi, Delhi, IndiaBoosted UnEarth.Live's Instagram followers by 25% with targeted content and SEO, tailoring to audience preferences for better engagement. Conducted thorough research to enhance service experiences, meeting diverse community needs. -
Public Relations InternEdelman Nov 2019 - Dec 2019Gurgaon, IndiaEnhanced media relations through strategic meetings with journalists and optimized development initiatives with detailed event coordination. -
Marketing Communications InternKailash Satyarthi Children’S Foundation Apr 2019 - May 2019New Delhi Area, IndiaDeveloped impactful web content focused on child trafficking and justice, contributing to a 10% increase in website engagement through SEO-friendly practices.Participated in discussions to offer perspectives on child labor issues, aligning communication strategies with organizational goals. -
Content WriterIgyaan Network Nov 2018 - Dec 2018Pune, Maharashtra, IndiaResearch work and wrote articles related to technology.
Apoorva Gupta Education Details
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Marketing Analytics -
Advertising And Public Relations -
Public Relations -
Commerce
Frequently Asked Questions about Apoorva Gupta
What company does Apoorva Gupta work for?
Apoorva Gupta works for Golf Spartans
What is Apoorva Gupta's role at the current company?
Apoorva Gupta's current role is Co-Owner.
What schools did Apoorva Gupta attend?
Apoorva Gupta attended University Of Rochester - Simon Business School, Indian Institute Of Mass Communication, Delhi, Symbiosis Centre For Media & Communication (Scmc), Modern School.
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