• Driving topline results among their assigned hotels by developing and implementing clear and measurable go-to-market sales initiatives.• This position supports the adoption of WHR derived programs, Global Sales strategies, Global account connectivity and lead the adoption, use, and continued support of assigned hotel revenue generating platforms and resources.• Developed a strategic road map individualized to each assigned hotel to be utilized by the Franchisees and hotel associates.• Establish bi-weekly touch points that in combination will provide direction on how they are planning to leverage WHR’s vast set of resources.

• Qualify leads for 7+ and 30+ night business from mid-tier targets (Tiers 3-5 at $75-$250K annual revenue) for ESA.• Maintain effective pipeline management practices to ensure focus on the most lucrative and imminent opportunities.• When necessary, perform customer outreach and follow up to qualify leads and produce additional sales opportunities.• Utilize market data to uncover new leads for potential high value targets.• Thoroughly document sales activity, opportunities, and revenue production in CRM, daily.• Interact with other parts of the sales organization and the broader organization to access and employ needed resources to maximize sales effectiveness. This includes operations, revenue management, central reservations, accounting, field sales, and all centralized sales and sales support functions.• Reach out to past, current, and potential customers to solicit business.• Consistently meet all outlined goals for key requirements such as sales activities, opportunities, and revenue goals, as assigned by the National Business Development Director

• Generate leads, promote brand awareness and cultivate new business through effective telephone sales.• Produce increased sales through telemarketing to include contacting past accounts to prequalify those accounts, prospecting new accounts, performing customer follow-up and direct sales support.• Schedule appointments with potential customers, gathering regional marketing data for the hotels and/or Revenue Team, recording activities in the CRM and providing weekly progress report of activities completed, pending, etc.• Manage resource allocation to align with sales objectives and strengthen profit opportunities.• Develop and implement favorable pricing structures balancing firm objectives against customer targets.• Reduced company expenditures by negotiating sales terms and service agreements to optimize value.

• Responsible for inside sales, lead qualification, and personalized account management services to large strategic accounts as assigned by Senior Director and Account Services Group.• Promptly and thoroughly respond to account requests for group bookings, reservations requests, as well as driving top line revenue of the entire ESA hotel portfolio using inside sales methods to identify and win new business opportunities, as direct by Senior Director, Account Services Group.• Consistently meet all outlined goals for key requirements such as sales activities, revenue goals, etc.• Serve as a centralized focal point for lead qualifications, scoring, prioritization and distribution for the sales force.• Work collaboratively with the Account Directors to identify and win additional business opportunities within assigned accounts by cultivating a close relationship with existing contacts and developing additional contacts through referrals and recommendations.• Develop positive relationships with other ESA departments and act as an effective internal advocate for the account in providing timely, accurate responses on a variety of issues involving those departments (operations, revenue management, guest relations, accounting, etc.).

Truck Dispatcher; dispatching & quoting freight throughout the US.

Worked as a Front Desk Agent; checking in guest, as well as preparing for check ins for large groups. Worked switchboard to assist with operations.

Student Check In & Out; Reviewing medical Immunizations for college submission; Processing of Health Insurance; Data Entry.

Hosting Open House; creating marketing brochures; prospecting potential new home owners.