Hi, my name is April Joy! I am passionate about creating content that captivates, entertains, and educates. When brainstorming, designing, and writing, I ask myself, "Would I want to read this? Is this valuable? Is there a better way?" I have high standards for the work I deliver, and I believe that is reflected in what I create. I harness my natural curiosity, creativity, and empathy to help establish mutually beneficial, evergreen relationships between consumer and brand. This involves listening in spaces that consumers occupy, seeking to answer questions or struggles through compelling content, and simply respecting the humanity of all involved. I have had the honor of working for one of the lead internet marketing agencies in the world for nearly a decade. My team and I have handcrafted hundreds of viral assets in every industry imaginable. I have cultivated skills in every facet of content creation and promotion, from social media management, infographic design, video production, market research, keyword-rich copywriting, email outreach, Reddit promotion, and more. I loved being part of every facet of the process:* Brainstorming ideas that unite brand and consumer enrichment* Researching and writing content that the internet loves (both the people and search engine algorithms) * Designing the visual assets (my favorite!) * Getting it seen in front of many eyes and the right eyes! * Analysis and figuring out how we can improve!
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Creative Content StrategistSmarty.Marketing Oct 2023 - PresentI brainstorm, research, write, design, and promote viral brand assets (mainly infographics) for a wonderful array of clients. I supplement these assets with creative, keyword-rich content that helps the pages earn higher rankings and traffic. In addition to these responsibilities, I manage several social media accounts with clients that I have positive, long-standing relationships with. -
Graphic DesignerInternet Marketing Ninjas May 2015 - Oct 2023Queensbury, New York, United StatesI produced promotional assets for the company including web ads and banners, printed materials for clients, and whatever else needed to be designed! In addition to designing for the company itself, I also brainstormed, researched, and designed infographics for the company’s Viral Asset team. The wide range of topics we explored empowered me to become a more efficient, versatile designer. I supplemented my graphic design education with video production skills - I was able to employ these skills to create videos for clients as well.
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Digital Marketing SpecialistInternet Marketing Ninjas Jan 2014 - Oct 2023Queensbury, New York, United StatesOne of the original members of a pioneer viral content marketing and brand awareness team which implemented hundreds of campaigns for local, national, and global brands in nearly every industry and sector imaginable. These campaigns obtained powerful backlinks, sparked short-term and long-term social media engagement, improved organic rankings, and boosted both natural and referral traffic to client websites. Our brand assets have earned plenty of featured snippets through keyword-rich content, were published on websites such as the Washington Post, CNN, Adweek, Entrepreneur, Food & Wine, and more. We have made plenty of relevant news stations as well – there’s a decent chance you’ve seen our work!
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Social Media ManagerInternet Marketing Ninjas Jan 2014 - Oct 2023Queensbury, New York, United StatesResponsible for building and managing multiple influencer and brand social media accounts in a wide diversity of industries. I cultivated the first account I was given from zero followers to 10,000 followers on Twitter – I fueled this progress by writing successful blog posts, participating in industry Twitter chats, and creating original digital media. This persona has grown into an influencer in the client’s industry and has been asked to facilitate community chats, publish guest content, and is featured in quotes. I have integrated the power of these accounts with our viral marketing campaigns for exceptional results.
April Williamsen Education Details
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Suny CobleskillGraphic Design And Video Production
Frequently Asked Questions about April Williamsen
What company does April Williamsen work for?
April Williamsen works for Smarty.marketing
What is April Williamsen's role at the current company?
April Williamsen's current role is Digital Media Specialist.
What schools did April Williamsen attend?
April Williamsen attended Suny Cobleskill.
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