April Cohen Email and Phone Number
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Channel Programs, Operations and Partner Experience Professional with several years in planning, developing and implementing Partner Program Strategies to create a successful channel.As the Director of Strategic Partnerships at Human Health Project, a nonprofit organization that provides free health information and peer support, I am responsible for expanding and strengthening our community relationships and informing our partners of our new business goals. I have over 18 years of experience in planning, developing, and implementing partner program strategies to create a successful channel for various technology and security companies.My core competencies include partner experience and engagement, partner incentives and deal registration, marketing communications and CRM, and partner program operations and policies. I am passionate about creating value for our partners and enhancing their satisfaction and loyalty. I also aim to support the charity's vision of empowering people to make informed health decisions and improve their well-being.
Illumio
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- illumio.com
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Manager - Global Partner Programs And OperationsIllumio Apr 2024 - PresentSunnyvale, California, UsTo start - I will be focused on Developing and Executing the Global Partner Program Strategy, Partner Program Development and Optimization, Partner Relationship Management, Partner and Internal Communications, Performance Tracking and Reporting, Contract Negotiation and Compliance, andOngoing Market Research and Analysis -
Director, Strategic PartnershipsHuman Health Project Aug 2023 - PresentLos Angeles, Ca, UsVolunteering in the Patient Advocacy Group! Responsible for expanding community relationships and informing partners of our new business goals. Working to define short and long term strategies and policies, while expanding on these charity visions. -
Director, Ww Partner Programs And EnablementVelocity Global Oct 2022 - Aug 2023Denver, Co, UsJoining fast growing startup to help build and launch a top-notch structured Partner Program. Aiming to attract key partners to enable the new 'Work Anywhere' world -
Director, Ww Partner Strategy, Programs, And OperationsForcepoint Sep 2021 - Aug 2022Austin, Tx, UsLead the Partner Strategy, Partner Programs and Operations Organization for Forcepoint. -
Director, Ww Partner Programs And OperationsFireeye, Inc. May 2021 - Oct 2021Milpitas, California, UsLead the Partner Programs and Operations Team, concentrating on creating a solid virtual team that is motivated and driven to the company and personal success. Drive the creation, execution, and management of the WW FireEye Partner Programs, building program strategy to maintain a strong infrastructure, while having a solid back-end operational process in place. Look after the FireEye Affinity Partner Program, including all Routes-to-Market: Reseller, Tech, Alliance, MSP, GSP with Program Requirements, Benefits, and Annual Revenue Targets. Partner Compliance and Quarterly Health Checks, Business Planning, Incentives, Deal Registration, and MDF Program. Including, Partner Newsletters, and FireEye’s Affinity Partner Portal. Responsible for the overall Partner Programs and Operations Budget and Investment Spend. -
Senior Manager, Partner ProgramsFireeye, Inc. Jan 2020 - May 2021Milpitas, California, UsDevelop and Manage the Partner Programs and Incentives for all routes to market under the channel organization. Manage the Partner Experience from enrollment, enablement, and execution, while providing a state-of-the-art PRM platform. -
Manager, Ww Partner IncentivesVmware Aug 2013 - Jan 2020Palo Alto, Ca, UsResponsible for driving the creation, execution, and management of Partner sales incentive programs for the Americas, EMEA and APJ to develop and implement program strategy and infrastructure that financially motivates Partners. -
Manager, Global Partner MarketingSap Roambi Jan 2013 - May 2013Newtown Square, Pennsylvania, UsResponsible for creating the Roambi Partner Program, on-going development of the partner program, and manage partner marketing initiatives around the globe to produce success. Key responsibilities include:• Develop a successful Roambi Partner Program to drive corporate sales• Create a Salesforce.com Partner Relationship Portal • Build and Manage the Partner Training strategy • Host on-going webinars to launch new products, train partners, and joint partner marketing initiatives• Joint Partner Marketing Events• Plan and execute the Global Partner Conference and Partner Advisory Council• Communication to Internal Groups around Partner Program initiatives • Metrics Reporting to Executive Staff -
Global Channel Programs And Marketing ManagementWebsense (Now Forcepoint) Sep 2005 - Jan 2013Austin, Tx, UsManaged partner programs and served as primary liaison between partner community and multiple internal groups to ensure clarity of goals and quality and adherence to deadlines. Key responsibilities include the following:Global Partner Program Management• Program strategy and Partner relationship building• Deal registration program and automation with Saleforce.com • Annual budgets• Partner portal management and Partner inbox & 800 # hotline setup and management • Annual global partner summit planning, strategy, and event execution• Internal global partner communications• Partner facing monthly newsletters & webcasts and marketing materials including launch/campaign kits• VPAC & PAC and events planning and execution• Managed partner compliance reviews • Product Evaluations Partner Program with lead follow-up• MDF Partner Program• Partner Rewards Program• 3rd party partner reach program management (Next Level)• Web Content Syndication Program• Implemented quarterly Channel Metrics & KPI reporting including Salesforce Dashboards for real-time reportingGlobal Partner Portal Management• Worked with IT to create a successful Partner Portal within Salesforce.com• Created User Documentation & Navigation videos for Partners to follow• Successfully transitioned the partner community into using the newly launched Partner Portal • Integrated and Launched MDF & Deal Registration Automation with Saleforce.com
April Cohen Skills
April Cohen Education Details
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Kaplan College-San DiegoHealth
Frequently Asked Questions about April Cohen
What company does April Cohen work for?
April Cohen works for Illumio
What is April Cohen's role at the current company?
April Cohen's current role is Leading Partner Programs @ Illumio | Building Strong PartnershipsLeader in Partner Strategy, Programs, and Operations. Specialized in Partner Experience, Incentives and Deal Registration.
What is April Cohen's email address?
April Cohen's email address is ac****@****nse.com
What is April Cohen's direct phone number?
April Cohen's direct phone number is +185823*****
What schools did April Cohen attend?
April Cohen attended Kaplan College-San Diego.
What are some of April Cohen's interests?
April Cohen has interest in Health.
What skills is April Cohen known for?
April Cohen has skills like Channel, Channel Marketing, Security, Microsoft Office, Customer Service, Customer Relations, Salesforce.com, Marketing Communications, Program Management, Excel, Promotions, Channel Programs.
Who are April Cohen's colleagues?
April Cohen's colleagues are Maren Fiorelli, Tacha Amann, Jeff Yanagi, Frazier L., Sabrina Woitschek, Ryan Farsai, Hugo Michielsen.
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