April Mccarty Email & Phone Number

Guttenberg, New Jersey, Us

Guttenberg, New Jersey, Us

Our core competency is permit expediting. However, staging an event isn't always as simple as obtaining a piece of paper. When you work with us, we also ensure with you have the necessary assets to support your permitted activities. Some of the permits we expedite: Permits By Type - We can assist with a wide variety of permits, including but not limited to street activity, unique Digital OOH campaigns, VR/AR, Health, DoB, Parks, Police and Fire Departments. Permits By City - Our team has knowledge and over 20 years experience activating in the top 25 markets. From Seattle to South Beach, to the Superbowl in Tampa and the Santa Monica Pier, and every market in between; we know where to go! Special Permitting - We can support national mobile tours, pop-up shops and installations, just to name a few. If you're planning an event and have questions, contact us to discuss feasibility and costs.

Stamford, Connecticut, Us

• Worked with cross functional team of department heads to create and implement strategic direction, elevated market positioning and support of new business development initiatives for award winning, global, mobile innovation company specializing in consumer engagement.• Redeveloped sales and marketing materials, company overview, sales pitch decks, product one-sheet overviews, case studies, innovation summaries and newsletters. • Evaluated and recommended ‘best-of’ email marketing automation for current CRM integration. • Managed internal marketing efforts, developed long and short term marketing plan objectives, identified and weighed industry event appearances, identified and positioned CEO and other key executives for high profile expert opinion articles and speaking engagements.• Identified and submitted exceptional work on behalf of Life in Mobile’s clients for peer and industry recognition.• Activated strategic trade association sponsorship, leveraged memberships to gain visibility and extract maximum benefit value. • Acted as an internal resource, provided guidance and coaching to assist in developing junior staff.

•Client relationship manager, serving as the primary account supervisor for all existing clients.•Manage all day-to-day client communications, requests for proposals, creative strategy, budget development and management, vendor negotiations.•New business development team, fielding inquiries and representing the agency to prospective clients.•High-level oversight of events with celebrities, aggressive social media strategy, security complexities.

•Sales executive of non-traditional media platforms and tactical marketing programs specializing in reaching consumers within various touch points and lifestyle settings. •Clients included brands such as Oscar Mayer, Unilever's Axe, Clinique, LexisNexis, Boost Mobile, American Express, NFL, USTA, Toto and Visa.

Guttenburg, New Jersey, Us

•Engaged in all aspects of business management including budgets, prospect development, temp event staffing, and other administrative functions. •Managed consumer targeted events, mobile marketing tours, integrated promotions (radio, internet, POS), product launches, contests, sweepstakes, and loyalty programs for clients such as Unilever’s Axe, Snickers®, Dean Foods, Gillette, Microsoft, G.E. Lighting, Johnson & Johnson, Rogaine®, Kraft’s Planters®, ConAgra Foods, NTRA, NASCAR® and more. •Managed consumer and B2B programs including TUMI Luggage Sales Incentives, Dean Foods/Milk Chug NASCAR Sales Incentive (Regional Dairy NASCAR Show Car Tour), Castrol NFL Tailgate Program (In Store/Retail and Sales Rep Incentives). Included sourcing, printing and shipping all in retail POP collateral material and sales flyers.)•Leveraged relationships with local governments and law enforcement to secure permits for mobile marketing vehicles, event logistics, celebrity appearances.

•Manager of marketing services, including public and media relations, advertising, web site content, trade shows, and local event marketing for public company with “premier-portal” status. •Managed media buys, marketing budget, bid process, and vendor contracts.•Designed co-branding programs and cross-marketing plans for joint venture partnerships.

Managed media relations, including external marketing and internal communications for full-service investment banking, advisory, and brokerage firm. Directed revision of corporate marketing plan. Managed Web content and updates. Served in editorial capacity for internal radio network and news distribution channel. Created marketing and advertising materials for branch offices. Served on marketing committee comprised of 10 senior executives and managing directors.•Led strategic planning and complete redesign of corporate brochure and Web site. Web redesign marked by increase in unique visitors from 200 to 3,000 monthly in first six months. •Contributed significantly to new marketing campaign that extended brand recognition beyond Wall Street to individual investors. Designed and wrote corporate brochure series, press releases, and collateral materials. Key media liaison.•Conceived consumer investment seminar series which resulted in 20% increase in client base.•Conceived and launched well-received newsletters distributed to 700+ broker network and clients.

Supported sales of institutional investment management and record keeping services for defined benefit, foundation, and nonqualified plans. Created regional marketing materials. Consulted on national print ads and regional direct mail to achieve brand and business development goals. Directed event planning of key business development functions and relationship marketing strategies.• Oversaw marketing efforts of Business Development team that led the U.S. in sales (over $1 billion).

Complete administration of national Tumi Luggage Sales Incentive program for over 5,000 participants at 750 retail locations.

Ba, History

Education record