April Mccarty's Location
New York, New York, United States, United States
April Mccarty's Contact Details
April Mccarty work email
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April Mccarty personal email
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April Mccarty phone numbers
About April Mccarty
Event production, venue acquisition and permit expediting for mobile tours, luxury brand events and large activations across the country for major PR and Marketing companies around the world. 20+ years of experience and long-term city relationships make for unmatched ability to make the impossible, possible.
April Mccarty Work Experience Details
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Svp, Director Of Client ServicesEventpermits Mar 2022 - PresentGuttenberg, New Jersey, Us -
Vice President - Director Of Client ServicesEventpermits Oct 2017 - PresentGuttenberg, New Jersey, UsOur core competency is permit expediting. However, staging an event isn't always as simple as obtaining a piece of paper. When you work with us, we also ensure with you have the necessary assets to support your permitted activities. Some of the permits we expedite: Permits By Type - We can assist with a wide variety of permits, including but not limited to street activity, unique Digital OOH campaigns, VR/AR, Health, DoB, Parks, Police and Fire Departments. Permits By City - Our team has knowledge and over 20 years experience activating in the top 25 markets. From Seattle to South Beach, to the Superbowl in Tampa and the Santa Monica Pier, and every market in between; we know where to go! Special Permitting - We can support national mobile tours, pop-up shops and installations, just to name a few. If you're planning an event and have questions, contact us to discuss feasibility and costs.
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Senior Consultant - Experiential & Integrated MarketingIndependent Jul 2017 - Present
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Director Of MarketingLife In Mobile Mar 2017 - Jul 2017Stamford, Connecticut, Us• Worked with cross functional team of department heads to create and implement strategic direction, elevated market positioning and support of new business development initiatives for award winning, global, mobile innovation company specializing in consumer engagement.• Redeveloped sales and marketing materials, company overview, sales pitch decks, product one-sheet overviews, case studies, innovation summaries and newsletters. • Evaluated and recommended ‘best-of’ email marketing automation for current CRM integration. • Managed internal marketing efforts, developed long and short term marketing plan objectives, identified and weighed industry event appearances, identified and positioned CEO and other key executives for high profile expert opinion articles and speaking engagements.• Identified and submitted exceptional work on behalf of Life in Mobile’s clients for peer and industry recognition.• Activated strategic trade association sponsorship, leveraged memberships to gain visibility and extract maximum benefit value. • Acted as an internal resource, provided guidance and coaching to assist in developing junior staff. -
Sr. Vice PresidentOn The Go Marketing Aug 2013 - Mar 2017 -
Vice PresidentOn The Go Marketing Aug 2007 - Mar 2013•Client relationship manager, serving as the primary account supervisor for all existing clients.•Manage all day-to-day client communications, requests for proposals, creative strategy, budget development and management, vendor negotiations.•New business development team, fielding inquiries and representing the agency to prospective clients.•High-level oversight of events with celebrities, aggressive social media strategy, security complexities.
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Account ExecutiveAmbient Planet Aug 2006 - Aug 2007•Sales executive of non-traditional media platforms and tactical marketing programs specializing in reaching consumers within various touch points and lifestyle settings. •Clients included brands such as Oscar Mayer, Unilever's Axe, Clinique, LexisNexis, Boost Mobile, American Express, NFL, USTA, Toto and Visa. -
Senior Marketing ConsultantP.R.Omotion! Jan 2001 - Aug 2006Guttenburg, New Jersey, Us•Engaged in all aspects of business management including budgets, prospect development, temp event staffing, and other administrative functions. •Managed consumer targeted events, mobile marketing tours, integrated promotions (radio, internet, POS), product launches, contests, sweepstakes, and loyalty programs for clients such as Unilever’s Axe, Snickers®, Dean Foods, Gillette, Microsoft, G.E. Lighting, Johnson & Johnson, Rogaine®, Kraft’s Planters®, ConAgra Foods, NTRA, NASCAR® and more. •Managed consumer and B2B programs including TUMI Luggage Sales Incentives, Dean Foods/Milk Chug NASCAR Sales Incentive (Regional Dairy NASCAR Show Car Tour), Castrol NFL Tailgate Program (In Store/Retail and Sales Rep Incentives). Included sourcing, printing and shipping all in retail POP collateral material and sales flyers.)•Leveraged relationships with local governments and law enforcement to secure permits for mobile marketing vehicles, event logistics, celebrity appearances. -
Manager Of Marketing And PromotionsHeavenly Door Dot Com Apr 2000 - Jan 2001•Manager of marketing services, including public and media relations, advertising, web site content, trade shows, and local event marketing for public company with “premier-portal” status. •Managed media buys, marketing budget, bid process, and vendor contracts.•Designed co-branding programs and cross-marketing plans for joint venture partnerships.
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Manager Of Marketing And CommunicationsJosephthal And Co., Inc. Oct 1999 - Apr 2000Managed media relations, including external marketing and internal communications for full-service investment banking, advisory, and brokerage firm. Directed revision of corporate marketing plan. Managed Web content and updates. Served in editorial capacity for internal radio network and news distribution channel. Created marketing and advertising materials for branch offices. Served on marketing committee comprised of 10 senior executives and managing directors.•Led strategic planning and complete redesign of corporate brochure and Web site. Web redesign marked by increase in unique visitors from 200 to 3,000 monthly in first six months. •Contributed significantly to new marketing campaign that extended brand recognition beyond Wall Street to individual investors. Designed and wrote corporate brochure series, press releases, and collateral materials. Key media liaison.•Conceived consumer investment seminar series which resulted in 20% increase in client base.•Conceived and launched well-received newsletters distributed to 700+ broker network and clients.
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Marketing AssociateFrank Russell Trust Company Nov 1997 - Oct 1999Supported sales of institutional investment management and record keeping services for defined benefit, foundation, and nonqualified plans. Created regional marketing materials. Consulted on national print ads and regional direct mail to achieve brand and business development goals. Directed event planning of key business development functions and relationship marketing strategies.• Oversaw marketing efforts of Business Development team that led the U.S. in sales (over $1 billion).
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Assistant Account ExecutiveLake Ridge Marketing, Inc. May 1996 - Oct 1997Complete administration of national Tumi Luggage Sales Incentive program for over 5,000 participants at 750 retail locations.
April Mccarty Skills
Advertising
Relationship Marketing
Integrated Marketing
Marketing
Public Relations
Social Media Marketing
Marketing Communications
Event Planning
Brand Development
Sponsorship
Digital Marketing
New Business Development
Digital Media
Brand Awareness
Guerrilla Marketing
Crm
Outdoor Advertising
Mobile Marketing
Word Of Mouth Marketing
Event Based Marketing
Creative Strategy
Event Production
Event Logistics
Sweepstakes And Contests
April Mccarty Education Details
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University Of MaineHistory -
Saint Joseph'S College
Frequently Asked Questions about April Mccarty
What company does April Mccarty work for?
April Mccarty works for Eventpermits
What is April Mccarty's role at the current company?
April Mccarty's current role is SVP at eventpermits.
What is April Mccarty's email address?
April Mccarty's email address is ap****@****its.com
What is April Mccarty's direct phone number?
April Mccarty's direct phone number is +163168*****
What schools did April Mccarty attend?
April Mccarty attended University Of Maine, Saint Joseph's College.
What skills is April Mccarty known for?
April Mccarty has skills like Advertising, Relationship Marketing, Integrated Marketing, Marketing, Public Relations, Social Media Marketing, Marketing Communications, Event Planning, Brand Development, Sponsorship, Digital Marketing, New Business Development.
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