April S. Email & Phone Number

Canada

Ontario, Canada

• Sales Strategy Development: Develop sales strategies how to increase brand awareness in Canada. Identify customers, analyze market trends. • Sales Targets and Goals: Establish clear and achievable sales targets for sales team. Assist sales team in developing goals, provide guidance to meet/exceed targets.• Sales Forecasting: Analyze historical data, market trends, and input from the sales team to forecast future sales and revenue projections. • Budget Management: Collaborate with General Manager, Controller, National Marketing Manager to set budgets for sales activities. • Team Leadership and Management: Recruit, and train sales representatives. Provide guidance, coaching, and mentorship to help team members develop effective selling techniques, product knowledge, and customer relationship management skills.• Collaboration with Marketing: Work closely with marketing team to align sales efforts with marketing campaigns. Provide insights from customer interactions to refine marketing strategies and ensure consistent messaging.• Market Analysis: Stay informed about industry trends, competitor activities, and customer preferences. Adjust sales strategies and identify areas for differentiation in a competitive market.• Report Generation: Generating regular reports and presentations detailing sales performance, progress towards targets, and insights into market dynamics.• Problem-Solving and Conflict Resolution: Address conflicts within team, assist in solving problems, and finding solutions to ensure smooth operations and maintain positive client relationships.• Sales Meetings and Communication: Regular team and one-on-one meetings. Plan and review goals, provide updates, share best practices, and encourage collaboration among team members.• Customer Relationship Management: Building and maintaining strong relationships with key clients and accounts.

Ontario, Canada

 Startup in Canada: Developed and executed sales process to bring the new YpsoPump to Canadian market. Brought brand awareness in Ontario to 120 Diabetes Education Clinics - Trained over 300 HCP’s on YpsoPump. On boarded and trained Clinical Specialist and Territory Managers Lead generation: Create, execute, and measure plans to create new leads. Planning in-person and virtual patient and HCP events, regular touchpoints with healthcare professionals, and creating communications locally and nationally Sales conversion: Manage strong leads to increase conversion rate and decrease the sales funnel time Sales management: Drive peak performance of sales team through coaching, mentorship. Lead regular sales meetings to improve performance. Lead MDI initiative with sales team, measuring progress, coaching, and reporting Analysis: Regularly pull performance and sales reports of sales team for analysis and develop new plans. Improve usability of CRM system and maintain proper CRM logs from all team members Collaboration: Work closely with Canada leadership team to create and optimise lead and sales strategies. Collaborate with all department members. Assisted in attaining ADP (assistive Device Program) listing for YpsoPump and consumables Build brand awareness: Work closely with Marketing Manager to bring and keep mylife Diabetescare solutions top-of-mind within the diabetes community. Keeping the pipeline active and interest building in mylife Diabetescare product portfolio Customer service: Patients – Manage a smooth on -boarding process of our pumpers from receiving our product, aiding with coverage, and training. Maintain high level of customer service throughout the pump life cycle by ensuring all questions and issues are addressed quickly – directly or though our call centreo Healthcare Professionals – Regular communications – daily visits to strengthen business partnerships, increase brand awareness and trust

Mississauga, Ontario, Canada

*Lead generation: Manage relations with key decision makers – physicians, nurses, clinicians, senior account administrators, procurement teams*Sales conversion: Obtained understanding of large product line in short period of time (2 months). Which enabled me to present and reinforce KCI large portfolio of products, differentiate from competitive offerings. Gain approval of products to the new product evaluation committees – Local Health Integration Network (LHIN)*Territory Management: Create and execute account plans *Collaboration: Partners with Surgical Account Executive*Build brand awareness: Coordinate and run customer education programs. Leading to an increase of sales

Toronto, Canada Area

 Start up in Canada: Collaborated with Canadian team to develop and promote events, policies, budgets to build on growth.  Lead generation: Generating new business for the consultative sale of insulin delivery products to Endocrinologists, MD’s, RN’s, RD’s, and Type 1 Insulin Dependent patients by visiting current and prospective customers Collaboration: Work closely with leadership team to create and optimise lead and sales strategies. Collaborate with all departments to increase conversion rate of leads to prospects to customers.  Build brand awareness: Develop, plan, promote, execute events to increase awareness of company services and products within the industry and to potential clients. Demonstrating excellent communication skills and a professional approach by proactively analysing client needs in face-to-face consultations. Customer service:o Patients – Manage all aspects of customer acquisition from initial contact, to pump demonstration to final sale. Demonstrating excellent communication skills and a professional approach by proactively analysing client needs in face-to-face consultations. o Healthcare Professionals – Continual Strengthening customer relations by providing a consistently high level of service for the HCP and their patients. Manage call cycle and training of Clinical Educators for on going support.