April Jeffries

April Jeffries Email and Phone Number

Global President of Ethnography and Immersive Research, Empathy Activist, Inclusive Storyteller @ Ipsos
April Jeffries's Location
White Plains, New York, United States, United States
About April Jeffries

April Jeffries is a global leader and accomplished business consultant with a track record of successfully building profitable brands through visionary organizational leadership and creative innovation strategies. Known for her unique combination of strategic insight, high creativity and intense analytic bandwidth, she has unleashed organic growth across a variety of sectors with organizations ranging from entrepreneurial ventures to private equity backed businesses to Fortune 100 companies. April is a graduate of MIT and Wharton B-School and also an award-winning writer and performing artist. April is a frequent performer in the NYC arena where she has sponsored fundraising efforts for the American Cancer Society and Alzheimer’s research. She is the producer and vocalist on her released CD Voices of Remembrance and author of Idea Birthing - A Woman's Guide to the Successful Delivery of a Brilliant Idea.

April Jeffries's Current Company Details
Ipsos

Ipsos

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Global President of Ethnography and Immersive Research, Empathy Activist, Inclusive Storyteller
Website:
ipsos.com
Company phone:
+1 212 265 3200
Company email:
info_training@ipsos.com
April Jeffries Work Experience Details
  • Ipsos
    Global President
    Ipsos Oct 2017 - Present
    Paris, Fr
    Providing vision and strategic leadership for the growth of Observation Based Research - Specifically Ethnographic, Immersive, in-context and in-the moment research. Leading the creation of Centers of Excellence around the world, charged to authentically capture diverse cultural nuances and day-to-day truths that lead to groundbreaking, actionable insights. Changing the game through heightened understanding of the human behind the data, our team of experiential researchers, qualitative consultants, ethnographers, anthropologists and filmmakers develop strategies that inspire relevant innovation and communication that resonates. Specializing in bringing clients closer to the real life experiences of the wide diversity of people that they serve.
  • Ipsos Understanding Unltd.
    President
    Ipsos Understanding Unltd. Jun 2012 - Oct 2017
    Senior business leader accountable for qualitative research company focused on uncovering great consumer insights that inspire powerful product ideas, winning concepts and successful business building strategies.
  • Pinnacle Foods Corporation
    Vice President Innovation
    Pinnacle Foods Corporation Mar 2007 - May 2010
    Parsippany, New Jersey, Us
    Led marketing, market research, package design, and product development team in energizing 8 brands and categories. Drove aggressive product development and established company's first-ever formalized method for assessing and prioritizing new product ideas
  • Quantum Advantage
    Strategic Consultant
    Quantum Advantage Jan 2000 - Feb 2007
    Retained to provide turnaround leadership and strategic business direction to companies experiencing significant organizational, operational, and market/portfolio challenges.
  • Campbell Soup Company
    Marketing Director
    Campbell Soup Company Jan 1996 - Dec 1999
    Camden, Nj, Us
    Built talented cross-functional team that developed innovative new product introductions and improved pricing strategies, while developing and executing distribution and market share building opportunities.
  • Kraft Foods
    Senior Product Manager
    Kraft Foods Jun 1985 - Dec 1995
    Greater Chicago Area, Il, Us
    Hired immediately out of business school, progressed through increasingly responsible management roles to ultimate roll as Senior Product Manager

April Jeffries Education Details

  • The Wharton School
    The Wharton School
    Marketing / Finance
  • Massachusetts Institute Of Technology
    Massachusetts Institute Of Technology
    Mechanical Engineering

Frequently Asked Questions about April Jeffries

What company does April Jeffries work for?

April Jeffries works for Ipsos

What is April Jeffries's role at the current company?

April Jeffries's current role is Global President of Ethnography and Immersive Research, Empathy Activist, Inclusive Storyteller.

What schools did April Jeffries attend?

April Jeffries attended The Wharton School, Massachusetts Institute Of Technology.

Who are April Jeffries's colleagues?

April Jeffries's colleagues are 张雅清, Cecile Test, Hailey Ouyang, Anastasia Zubareva, Rosa Maria Muñiz Ribo, Jessica Arnold, Ma, Sharon J..

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