April Kim Email & Phone Number

California, United States

San Francisco Bay Area

San Francisco Bay Area

San Francisco Bay Area

-. Built a strong, 5-person marketing team of five from scratch-. Setup data driven programming and tier-based marketing resulting in MAU growth from 1.97% to 3.39% MoM over the past 12 months -. Executed paid social media advertising resulting in 20% MoM revenue growth over three months (4Q2019)-. Led key initiatives including re-branding for our creator-first platform, bi-annual tipping event “Inksgiving”, and a new UA channel “Sunday Comics”-. Grew social media channels from 9k to 40k followers on Instagram and 500 to 14k subscribers on YouTube in 8 months

Bay Area & Seoul, Korea

-. Asked by BlackBox founder to turn around Seoul Conference that was at risk of being cancelled-. Recruited event-planning team with a limited budget and very narrow timeframe-. Encouraged 50+ startups to apply and hundreds of individuals to attend event in less than 4 weeks

Bay Area & Seoul

-. Built a high-quality and real-time English correction service for non-native English speakers, available on iOS, Android, and Web-. Acquired 14,000 users, including 9,000 paying customers from 70 countries -. Raised over $350,000 from prominent VCs (500 Startups, BonAngels) -. Alumni of Google Campus in Seoul, one of 30 invitees to the Global Entrepreneurship Summit by the Obama Administration, Runner-up of Golden Pentagon national TV show, grant recipient of over $150,000 from Korean government, winner of Northwestern University Venture Challenge, Alumni of BlackBox Connect Accelerator program, Alumni of 500 Startups Accelerator Program -. Managed all aspects of the business, from initial concept to product release-. Developed an automated quality control system to manage crowd-sourced services provided by 1,000 native speakers from the UK, US, Australia, and New Zealand -. Recruited a team of 9 full-time employees in the US and Korea; continuously fostered company values, collegial environment, and open communication across multi-national team

Seattle

-. Developed business model for smartphone-based referral service based on gap analysis of over 100 recently funded businesses-. Designed product features that combine social networking with game mechanics to improve user experience, resulting in 80% increase in cross-sell rate-. Created go-to-market strategy, and led design of logo, storyboards, and sales collateral

Seattle

-. Led cross-cultural (US, Korea) and cross-functional (marketing, production, operation) teams to launch global TERA website, resulting in online community growth from zero to over 135,000 registered users in 12 months-. Achieved 300% more open/click rate of TERA monthly newsletters (52%) compared to industry average (17%) by creating subscriber engaging promotions-. Established the first overseas subsidiary in three months with significant multi-tasking and self-leadership; responsibilities included leasing an office, and setting up HR policy, financial and accounting processes

-. Pioneered the first green supercomputing event in an ecological park; awarded 2008 IBM Innovation Award and recognized by media as an unconventional success in the IT industry -. Found nine new business opportunities in retail solutions by creating a Kiosk-based idea, which resulted in worldwide leader’s recognition and worldwide distribution of the Kiosk idea contest -. Led storage repositioning campaign, increasing market share by 3% and rising from fourth to second place overall

Seoul, Korea

-. Spearheaded the Korean innovation report publication by leading a group of senior consultants and managing research staff-. Led partner strategy process of SK Telecom and signed off first among six modules-. Optimized product development process of SK Telecom by differentiating tracts based on level of importance; contributed to the team winning a innovation & customer satisfaction award-. Developed communication strategy and marketing process between headquarters and overseas subsidiaries in global marketing standardization project for Samsung Electronics

Master Of Business Administration (Mba), Project Management

Exchange Program, International Marketing

Ba, Business Administration, Design