• Collaborate with the design team to conceptualize and create innovative designs for 90% display business, predominantly servicing Fortune 500 companies. Listed in the top 50 POP companies in the world.• Develop displays and packaging solutions tailored to customer preferences, ensuring products are appealing for purchase and perform optimally in distribution and retail environments.• Oversee display materials' production and quality assurance, ensuring adherence to specifications and standards for durability, safety, and visual impact.• Conduct regular assessments and evaluations of display performance, gathering feedback and identifying opportunities for improvement or optimization.

• Established and oversaw the inaugural design center for xpedx, a subsidiary of International Paper, effectively managing all facets of its operation. Handled requests from over 200 salespeople and 12 locations.• Spearheaded the creation of the center from the ground up, encompassing the establishment of protocols, procurement and installation of requisite software, database management, and provision of essential work tools.• Conducted informative presentations to both sales personnel and clients, elucidating the capabilities and benefits of the Design Center.

• Executed comprehensive packaging and graphic design projects, spanning industrial design, point-of-purchase (P.O.P.) displays, 3D renderings, packaging prototypes, customer artwork, brochures, and various marketing collateral.• Participated in strategic planning initiatives and fostered employee motivation and ownership within the organization as a key member of the strategic leadership team.

• Contributed to various design-related tasks, including art-applied mock-ups, graphic design, photo manipulation, and creating newsletters, brochures, and sales materials.• Managed various tasks, including website maintenance, generating 3D renderings for displays and packaging, conducting estimations, coordinating order routing and master file setup, producing print materials, and overseeing the procurement of dies and plates.• Established a career in the corrugated/packaging industry, initially working on the manufacturing floor operating machinery.• Transitioned to the order department after one year, including basic design work, before moving to the design department for 2 years.