Adam Stein

Adam Stein Email and Phone Number

Principal @ APS Marketing, Inc. | Revenue-Driven Product Marketing, Multi-Channel Sales Engagement and Executive Leadership Coaching | 30+ years Board Experience with YMCA Silicon Valley @ APS Marketing, Inc.
About Adam Stein

Lead principal at APS Marketing, a company founded to provide product marketing as a service for clients in various domains, such as SaaS, network security, cloud, CPaaS and mobility. Thankful to offer more than 25 years of experience in B2B marketing, with a focus on creating and executing on a measurable marketing strategy and content that aligns with the revenue-driven goals of my clients. Partnering with sales teams and automation initiatives using Marketo/Hubspot/Eloqua and Salesforce for driving 30% or better increase in MQL, SQL, and closed won opportunities.Fortunate (and lucky) to be building and leading award-winning marketing teams that strategically develop and deliver global programs and partner ecosystem development at growth firms and market leaders, including SAP, MobileIron, Broadcom, Cisco, Fortinet, and Juniper. APS Marketing partners with leading VCs and industry analysts to define new market categories and position products in competitive and emerging markets. Strong belief in communication and presentation skills as a Certified Toastmaster and former teaching instructor at Harvard University.

Adam Stein's Current Company Details
APS Marketing, Inc.

Aps Marketing, Inc.

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Principal @ APS Marketing, Inc. | Revenue-Driven Product Marketing, Multi-Channel Sales Engagement and Executive Leadership Coaching | 30+ years Board Experience with YMCA Silicon Valley
Adam Stein Work Experience Details
  • Aps Marketing, Inc.
    Principal
    Aps Marketing, Inc. Jun 2015 - Present
    San Jose, California, Us
    APS Marketing provides measurable B2B "product marketing as a service" part time/fractional or full time contract strategic programs and partner ecosystem development with a focus on global sales, competitive analysis and channel GTM content alongside revenue-driven goals. Our expert team develops and delivers cybersecurity, cloud, CPaaS, networking or enterprise application content aligned to take advantage of industry investment trends, accelerate global partner revenue, industry-specific product marketing and multi-channel sales engagement.
  • Sap
    Global Vice President, Mobile Software Product Marketing
    Sap Jul 2012 - Jun 2015
    Walldorf, Bw, De
    Create and manage new Global $500m Mobile Product Marketing Group. Product led growth experience through building compelling sales & marketing global programs, category GTM launch content, competitive positioning and sales-generating product marketing campaigns to accelerate $500m annual revenue across four product lines comprising SAP's Edge to End Mobile cloud/on-prem product suite. My team delivers Go to Market content for SAP's Industry leading portfolio includes Application Development (MADP), Mobility Management (EMM), Mobile SMS Messaging using CPaaS and Mobile Apps using SAP HANA Cloud Platform (SCP) MBaaS to deliver scalable enterprise software to SAP's 350,000 customers, 1000's of partners and Global 2000 prospects. SAP Mobile product marketing strategically creates and implements content and GTM programs to increase sales and category leadership from all mobile offerings through carriers, SIs, partners and OEMs. Examples include Google, VMware, Amazon, AT&T, Samsung, Verizon, IBM, Microsoft, Rogers, Telefonica, CapGemni and Accenture.
  • Mobileiron
    Gtm/Marketing/Sales Enablement $0 - $100M Arr
    Mobileiron Dec 2009 - Jul 2012
    Mountain View, Ca, Us
    First 20 hire responsible for creating, developing and managing the global Marketing team including GTM content, SI, VAR and carrier GTM plans including AT&T, Verizon, DT and NTT. Execute measurable revenue programs with global sales, VAR and telco partner teams including sales playbook, sequenced Product Marketing content, Partner marketing, Web and Marketing Automation (Marketo) synchronized with CRM (Salesforce.com). Create electronic footprint using every technique in (and out ...) of the book to build customer, prospect and partner awareness while extending a measurable 300% year over year growth seats & 4x/$100 million+ sales funnel leading up to IPO - identify high volumes of quality prospects and partners then convert them into revenue.
  • Spirent Communications - Mu Security M&A
    Cmo, Vice President Marketing
    Spirent Communications - Mu Security M&A Jan 2006 - Dec 2009
    San Jose, California, Us
    First non-engineering executive and first 5 staffer responsible for developing $200m security testing market. Build and implement end to end marketing programs for Honeywell, National Labs, AT&T driving 50% YoY growth sales revenue including market product/technology focus. Marketing chair for the TESLA operator and supplier network testing alliance. Create and expand global electronic footprint via social networking, guerrilla marketing, product marketing solution content, public relations and branding.
  • A10 Networks, Inc
    Board Advisor, Marketing Council Founding Member
    A10 Networks, Inc Jan 2006 - Dec 2009
    San Jose, California, Us
    A10 Networks was founded in 2004 with a mission to provide innovative networking and security solutions. A10 Networks makes high-performance products that help organizations of all sizes accelerate, optimize and secure their applications.
  • Fortinet
    Cmo, Vice President Marketing
    Fortinet Feb 2004 - Jan 2006
    Sunnyvale, Ca, Us
    First 100 hire and WW marketing leader reporting to CEO and co-founder Ken Xie. First team to develop UTM market category leadership with IDC and Gartner, partner-led demand generation (20% of 2004 and 30% of 2005 revenue through marketing automation-based sales programs), vertical market product/technology focus, product/solutions marketing development, channel marketing, online, comms, PR and branding.
  • Foundry Networks - Brocade M&A
    Cmo, Vice President Marketing
    Foundry Networks - Brocade M&A Mar 2002 - Feb 2004
    Us
    Global marketing leader reporting to Foundry Networks CEO and co-founder Bobby Johnson, responsible for WW networking/security product & solutions marketing, L2-3 and L4-7 product launch process including partner education. Build and deliver Product Category Evangelism, WW demand generation, digital marketing, web strategy, customer engagement and user group programs.
  • Juniper Networks
    Director, Marketing
    Juniper Networks Dec 2000 - Mar 2002
    Sunnyvale, Ca, Us
    Responsible for technical and business marketing strategy, launch content plus execution (e.g., T-Series), company-wide core and edge market positioning including annual report, product web site development, customer publication content and product launch/marketing spokesperson. Newly-created team led M/A marketing, positioning and earnings content creation.
  • Broadcom Limited
    Vp Marketing, Homepna - Director, Home Networking Marketing
    Broadcom Limited Jan 1997 - Dec 2000
    Palo Alto, California, Us
    First non-engineering hire and Marketing lead for home networking business unit, also led home networking marketing activities for HomePNA (www.homepna.org). Content development lead for product market launches, technology evangelism, web content, advertising, marketing communications, earnings scripts and corporate presentations delivered by VP/GM, BRCM co-founders Dr. Henry Nicholas and Dr. Henry Samueli and CFO/VP Finance Bill Ruehle.
  • Cisco
    Manager, M&A And Cisco Ios Software Marketing
    Cisco Feb 1994 - Jan 1997
    San Jose, Ca, Us
    First 1,000 hire, led newly-created function responsible for crafting the story behind all M&A outbound marketing (21 acquisitions) including business unit positioning, IOS software marketing, analyst and press spokesperson. Worked extensively with senior management team. Led 25,000 subscription-based Packet magazine print and online content expansion, advertising supported efforts.
  • Hp (Acquired 3Com)
    Manager, Network Solutions Marketing & Communications
    Hp (Acquired 3Com) Jan 1993 - Feb 1994
    Marlborough, Ma, Us
    Managed outbound marketing programs for 3Com's $1 bllion annual revenue Network Systems Division (NSD) - NetBuilder and AccessBuilder including product launches, content development for sales & channel teams and external marketing & PR agency management.
  • Bmc Strategies, M&P And Weber
    Account Supervisor, Marketing Agencies
    Bmc Strategies, M&P And Weber Sep 1983 - Jan 1993
    Agency management for B2B industrial and technology clients including project coordination, writing services, product launch, technology selection/installation, PR and public affairs programs.

Adam Stein Skills

Go To Market Strategy Product Marketing Lead Generation Demand Generation Start Ups Marketing Strategy Mobile Devices Multi Channel Marketing Enterprise Software Competitive Analysis Strategic Partnerships Saas B2b Marketing Business Development Marketing Analytics Sales Enablement Sales Operations Marketing Management Mobile Applications Marketing Automation Product Launch Messaging Social Media Channel Channel Partners Integrated Marketing Strategy Online Marketing Writing B2b Management Cloud Computing Mobile Technology Partner Management Field Marketing Seo Sem Affiliate Marketing Web Analytics Analyst Relations Evangelism Digital Marketing Campaign Management Leadership Marketing Roi Targeted Account Selling Partner Marketing Advertising Network Security

Adam Stein Education Details

  • Harvard University
    Harvard University
    Marketing
  • Emerson College
    Emerson College
    Marketing Management
  • University Of Colorado Boulder
    University Of Colorado Boulder
    Sciences (Geology And Geography)

Frequently Asked Questions about Adam Stein

What company does Adam Stein work for?

Adam Stein works for Aps Marketing, Inc.

What is Adam Stein's role at the current company?

Adam Stein's current role is Principal @ APS Marketing, Inc. | Revenue-Driven Product Marketing, Multi-Channel Sales Engagement and Executive Leadership Coaching | 30+ years Board Experience with YMCA Silicon Valley.

What is Adam Stein's email address?

Adam Stein's email address is ad****@****ail.com

What is Adam Stein's direct phone number?

Adam Stein's direct phone number is +140865*****

What schools did Adam Stein attend?

Adam Stein attended Harvard University, Emerson College, University Of Colorado Boulder.

What are some of Adam Stein's interests?

Adam Stein has interest in Sport Fishing, Children, Skiing, 10k And 12k Running, Education, Baseball, Squash, Hockey.

What skills is Adam Stein known for?

Adam Stein has skills like Go To Market Strategy, Product Marketing, Lead Generation, Demand Generation, Start Ups, Marketing Strategy, Mobile Devices, Multi Channel Marketing, Enterprise Software, Competitive Analysis, Strategic Partnerships, Saas.

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