• Platform Launch: Initiated and launched Pakistan’s first e-commerce platform dedicated to building materials, allowing customers to browse a full catalog, check live inventory, and order samples online. Got 200+ inquiries within 6 months.• Supplier and Partner Onboarding: Built 8+ partnerships with manufacturers and suppliers, designing automated integrations for real-time inventory updates. Trained supplier teams to support the new model, effectively building buy-in across stakeholders.• Logistics Innovation: Collaborated with a logistics partner to enable nationwide delivery. Negotiated custom shipping solutions that utilized flat-bed trucks, optimizing transport for heavy building materials—an approach tailored for our products and new to the logistics provider.• Product Visualization SaaS (concept): Cloud-based SaaS for 3D product visualization, incorporating AI-driven design. Allows customers to generate custom room visualizations based on dimensions and layout.• Backend/Database: Airtable – Integration: Make.com (Claude) – Frontend: Softr.

• B2B Partner Integrations: • 2+ Partners: Upgraded and maintained our status as an authorized distributor. This standalone solution supports scalable partner onboarding, accelerating business growth. • Method: Built a module for automated inventory and pricing updates. This module functions as a standalone application, enabling easy onboarding of additional partners to support business growth.Analytics: Created a dashboard to track clicks, status, and conversions across various channels.• CRM Implementation: Set up sales pipelines using a CRM to track leads from our websites and partners. This helped us build a sales funnel that increased our conversion rate by ~25%.• Leadership & Business Development: Recruited and managed subcontractors in Pakistan for marketing and design, improving project efficiency and creativity.• Accounting System Migration: Led the shift of the accounting module from our internal IMS to QuickBooks Online. Integrated QBO with our IMS for e-commerce, inventory, and logistics.

Early Role: Joined BiPOM in junior college, taking on diverse operational tasks, including managing project kit components, coordinating with manufacturing partners, and performing quality checks on microcontroller boards for customer orders.

• Process Analysis: Streamlined sales, inventory, and accounting by integrating QuickBooks Online and Shopify POS, eliminating duplicate manual tasks, restructuring accounts, and improving overall efficiency. Utilized tools like Jira and Confluence to document and manage processes.• Data-Driven Insights: Developed KPIs and dashboards using Excel and Tableau to track performance and enhance decision-making.• Strategy Development: Identified a gap in customer engagement due to limited visualization, leading the renovation of the showroom to feature full bathroom models. This initiative, managed using Agile methodologies, increased conversions by 23% over 8 months.• Change Management: Guided a 50-year-old enterprise through the adoption of modern software solutions by securing stakeholder buy-in for QuickBooks and Shopify integration. Conducted weekly training sessions to transition employees smoothly to the new workflow.• Performance Measurement: Developed metrics to evaluate accounts and inventory processes, leveraging Power BI and Databox to create dynamic dashboards. Introduced monthly account reviews, establishing a system to identify and enhance key financial areas for continuous improvement.

• Conducted research to identify and procure specialized floor grinding equipment complying budget constraints.• Trained assigned teams on the operation of newly acquired equipment, effectively meeting project deadlines and policies.• Corresponded between project stakeholders and addressed technical issues.

Excelled in both technical sales solutions and cashier duties, earning the highest sales ranking for two weeks by effectively promoting Geek Squad protection.

Prepared shipments and handled cashier duties. Additionally, I proactively generated sales for design-related projects by creating and delivering business cards, posters, and boxes.