Marcus Aquenaton
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Marcus Aquenaton Email & Phone Number

Estrategista de Growth e Experiência | Marketing e Relacionamento at Pontifícia Universidade Católica de Campinas
Location: Campinas, São Paulo, Brazil 13 work roles 9 schools
1 work email found @planetay.com.br 3 phones found area 199 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 3 phones

Work email a****@planetay.com.br
Direct phone (199) ***-****
LinkedIn Profile matched
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Role
Estrategista de Growth e Experiência | Marketing e Relacionamento
Location
Campinas, São Paulo, Brazil

Who is Marcus Aquenaton? Overview

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Quick answer

Marcus Aquenaton is listed as Estrategista de Growth e Experiência | Marketing e Relacionamento at Pontifícia Universidade Católica de Campinas, based in Campinas, São Paulo, Brazil. AeroLeads shows a work email signal at planetay.com.br, phone signal with area code 199, and a matched LinkedIn profile for Marcus Aquenaton.

Marcus Aquenaton previously worked as Head de Marketing, Inovação & Ambidestria Organizacional at Sadebr and 2021 Sabbatical at 2021 Sabbatical. Marcus Aquenaton holds Mestrado Em Administração De Empresas, Desenvolvimento E Gestão Social, Aprovado from Ufba - Universidade Federal Da Bahia.

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Email format at Pontifícia Universidade Católica de Campinas

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{last}@planetay.com.br
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AeroLeads found 1 current-domain work email signal for Marcus Aquenaton. Compare company email patterns before reaching out.

Profile bio

About Marcus Aquenaton

More than 20 years' experience as an executive leader, in marketing and sales, at IES - Higher Education Institutions in the state of São Paulo at UMC - Universidade de Mogi das Cruzes (2001/2006), at UnG - Universidade Guarulhos (2006/2011 ) and the FMU Educational Complex (2011/2012) and, in the Northeast, the Tiradentes Group (2012/2015) and the UniFTC Network (since 2019).For 4 years (2015/2019) I was Executive CEO of Planeta Y, startup Martech SaaS, focused on the Educational market, Customer Service, Success and Experience, Relationship, Market Intelligence and Branding, to attract and retain students on social media , having served more than 100 institutions in Brazil.I was a member of the Board of Planeta Y, and member of the Strategy and Innovation Committee of the Board of Directors of Grupo Tiradentes, actively participating in discussions on P&L, growth strategies, containment of institutional crises, clients, service, operations, expansion, development of products and services and marketing and sales.Led, restructured and / or implemented diversified and multidisciplinary sectors and teams in the following areas: marketing, commercial / sales, institutional communication, relationship and loyalty, social media, digital performance channels, CRM, inbound marketing and inside sales, callcenter, creation, systems, software and web development, onboarding and customer success, financial, HR and legal.

Listed skills include Marketing, Social Media Marketing, Marketing Communications, Strategic Planning, and 37 others.

Current workplace

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Pontifícia Universidade Católica de Campinas
Pontifícia Universidade Católica De Campinas
Estrategista de Growth e Experiência | Marketing e Relacionamento
State of São Paulo, Brazil
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13 roles

Marcus Aquenaton work experience

A career timeline built from the work history available for this profile.

Head De Marketing, Inovação & Ambidestria Organizacional

Current

Brasil

Depois de passar mais de duas décadas atuando como executivo-explorador de fluxos e processos aos resultados do presente em Instituições de Ensino Superior Privadas, atualmente passo a me dedicar exclusivamente como cientista-desbravador de inovações futuras para este mesmo mercado em projetos que envolvem a captação-acolhimento-permanência-sucesso do.

Jul 2022 - Present

2021 Sabbatical

2021 Sabbatical

After 21 years as Executive of the Educational market, I decided to make 2021 a sabbatical year to:- Rethink the next years of my career;- Dedicate myself to my Master's project;- Promote mentoring, courses and consultancies (tailor-made and punctual); Learn more about:- Theory of Constraints ToC;- Organizational Knowledge Management and Corporate.

Feb 2021 - Sep 2022

Head Of Digital Marketing And Performance

Bahia, Brazil

- Restructuring of the Digital and Performance Area;- Acquisition, Nutrition and Conversion of MQL and SQL Leads to Attract Students;- Growth Marketing - Development of strategies, rules and days of CRM, Inbound Marketing and Inside Sales;- Development of Attraction and Conversion Campaigns;- Digital support to the commercial / sales team;- Development of.

Jun 2020 - Jan 2021

Planning Advisor To The Vice President Of Integrated Marketing

Bahia, Brazil

- Marketing Guidelines for the Strategic Planning of the network to increase EBITDA;- Strategic Marketing Planning and budget;- Process improvement consultant for the Vice President of Marketing and Relationship;- Restructuring of the Digital and Performance Area;- Service Design of the areas of the Vice-Presidency of Marketing and Relationship for.

Nov 2019 - Jan 2021

Ceo - Chief Executive Officer

Planeta Y

Brazil

- Startup Martech SaaS- Performance with more than 100 Private Higher Education Institutions;- Increase in the number of customers with reduced acquisition cost (CAC);- Increase in recurring revenue (MRR / ARR);- Reduction of cancellations (Churn Rate);- Increase of the customer's permanence time (LTV);- Product RoadMap management;- Structuring the Growth.

Oct 2015 - Nov 2019

Marketing Director

Sergipe, Alagoas And Recife - Brazil

- Recruitment and Permanence of Students;- Expansion of units;- Communication and Branding;- Member of the Strategy and Innovation committee, of the Board of Directors;- Member of the internationalization committee, with UMass in Boston / USA;- Team leadership: callcenter, social media, special projects, events, media on, media off, web, creation and.

Feb 2012 - Aug 2015

Marketing Manager

Fmu

Sao Paulo, Brazil

Attracting and retaining students, Social Media, Advertising, Call center, Management of advertising agencies

Aug 2011 - Feb 2012

Marketing Manager

Sao Paulo, Brazil

  • Elaboration and execution of marketing strategies, investment plan in communication effort (budget control) and market and competition research and analysis;
  • Monitoring and elaboration of retention policies, aiming to reduce the half-yearly and annual dropout percentage;
  • Experience in implementation, development and management of marketing teams, creation, press relations, commercial / sales, callcenter, web and social networks;
  • Structuring of commercial / sales team to attract… Show more
  • Structuring of commercial / sales team to attract undergraduate and graduate students in schools and companies through events, sponsorships, partnerships and agreements;
  • Knowledge and ability to implement Educational CRM policies and culture;
Jan 2009 - Aug 2011

Marketing Coordinator

Sao Paulo, Brazil

I actively participated in the construction of a new team and I was able to contribute by restructuring the Sectors of Creation, Web and Callcenter. In addition to the restructuring of the sectors mentioned above, I also coordinated the Press Office, the Events and New Business (Commercial) sectors. This was also my professional moment of approaching.

May 2006 - Jan 2009

Coordenador De Marketing

Moji Das Cruzes Area, Brazil

Após ter saído da UMC como estagiário de criação e ter passado pouco mais de um ano como estagiário de propaganda na Saint-Gobain Abrasives, surge minha primeira oportunidade de aplicação profissional efetiva. A UMC havia passado por mudanças em sua estrutura de marketing e comunicação e, durante o processo de construção de uma nova equipe, fui convidado a.

Sep 2002 - May 2006

Estagiário De Marketing

São Paulo Area, Brazil

Ainda estudante de Comunicação Social - Publicidade e Propaganda na UMC, tive a oportunidade de ser estagiário de um dos maiores grupos industriais do mundo: Saint-Gobain. Sob a branche de Abrasivo, atuando pelas marcas Norton, Carborundum e Winter, pude participar da organização de feiras e eventos nacionais e internacionais, além de dar suporte à área.

Jun 2001 - Sep 2002

Estagiário De Criação

Moji Das Cruzes Area, Brazil

Após ter iniciado minha carreira como assistente de arte do Jornal do Sol (1996-1997), em Porto Seguro/BA e ter passado pelo jornal O Diário de Mogi (1998-2000), em Mogi das Cruzes/SP, ainda estudante de Comunicação Social, recebi a oportunidade de ingressar como estagiário de criação na Universidade de Mogi das Cruzes (UMC).Pude estabelecer excelentes.

Jun 2000 - Jun 2001
9 education records

Marcus Aquenaton education

Mestrado Em Administração De Empresas, Desenvolvimento E Gestão Social, Aprovado

SUSTENTABILIDADE ESTRATÉGICA EM ORGANIZAÇÕES SOCIAIS: UM MODELO DIALÓGICO DE TRÊS CAMADAS

Certificate, Leadership In 21St Century Organizations

Strategic Management, Leadership, Collaboration & Communications Management

Certificate, Service Design: Design Integrated Service Experience

Marcus Aquenaton has mastered how to: - Run a service design process from start to finish. - Apply essential service design methods such.

Certificate, Digital Transformation

Understanding Digital Transformation Creating a Vision Create a Strategy Digital Transformation Framework Manage Organizational Change.

Certificate, Creativity: Methods To Design Better Products And Services

Marcus Aquenaton has mastered how to: - How to carry out ideation sessions, from first idea to developed concept by using hands-on.

Certificate, Human-Computer Interaction - Hci

Marcus Aquenaton has mastered how to: - Carry out a design process that focuses on people’s needs to ensure that designs are easy and.

Certificate, The Brain And Technology: Brain Science In Interface Design

- Create effective designs based on how the brain manages and prioritizes sensory information. - Build software that’s intuitive to use by.

FAQ

Frequently asked questions about Marcus Aquenaton

Quick answers generated from the profile data available on this page.

What company does Marcus Aquenaton work for?

Marcus Aquenaton works for Pontifícia Universidade Católica de Campinas.

What is Marcus Aquenaton's role at Pontifícia Universidade Católica de Campinas?

Marcus Aquenaton is listed as Estrategista de Growth e Experiência | Marketing e Relacionamento at Pontifícia Universidade Católica de Campinas.

What is Marcus Aquenaton's email address?

AeroLeads has found 1 work email signal at @planetay.com.br for Marcus Aquenaton at Pontifícia Universidade Católica de Campinas.

What is Marcus Aquenaton's phone number?

AeroLeads has found 3 phone signal(s) with area code 199 for Marcus Aquenaton at Pontifícia Universidade Católica de Campinas.

Where is Marcus Aquenaton based?

Marcus Aquenaton is based in Campinas, São Paulo, Brazil while working with Pontifícia Universidade Católica de Campinas.

What companies has Marcus Aquenaton worked for?

Marcus Aquenaton has worked for Pontifícia Universidade Católica De Campinas, Sadebr, 2021 Sabbatical, Faculdade De Tecnologia E Ciências, and Planeta Y.

How can I contact Marcus Aquenaton?

You can use AeroLeads to view verified contact signals for Marcus Aquenaton at Pontifícia Universidade Católica de Campinas, including work email, phone, and LinkedIn data when available.

What schools did Marcus Aquenaton attend?

Marcus Aquenaton holds Mestrado Em Administração De Empresas, Desenvolvimento E Gestão Social, Aprovado from Ufba - Universidade Federal Da Bahia.

What skills is Marcus Aquenaton known for?

Marcus Aquenaton is listed with skills including Marketing, Social Media Marketing, Marketing Communications, Strategic Planning, Market Planning, Marketing Management, Marketing Strategy, and Crm.

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