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Aradhana Goel Email & Phone Number
Co-Founder + Strategy Lead
at
Rouse
1 work email found
@bayer.com
1 phone found area 877
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Co-Founder + Strategy Lead
Location
San Francisco Bay Area, United States, United States
Who is Aradhana Goel? Overview
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Quick answer
Aradhana Goel is listed as Co-Founder + Strategy Lead at Rouse, based in San Francisco Bay Area, United States, United States. AeroLeads shows a work email signal at bayer.com, phone signal with area code 877, and a matched LinkedIn profile for Aradhana Goel.
Aradhana Goel previously worked as Adjunct Faculty at Carnegie Mellon University and Head of Product Strategy & Design, Digital Health at Bayer Pharmaceuticals. Aradhana Goel holds Ms, Design And Digital Technology from Massachusetts Institute Of Technology.
Company email context
Email format at Rouse
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{first}.{last}@bayer.com
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Profile bio
About Aradhana Goel
Aradhana Goel is a seasoned Product Strategy and Experience Design leader with over 20 years of experience tackling complex business challenges, leading diverse product and service portfolios, building high-performing teams, and driving impact. She is a passionate about guiding new product development and scaling growth portfolios—a focus she’s honed in roles like Head of Product Strategy & Design for Bayer Pharmaceutical, where she led digital solutions for Cardiovascular and Women’s Health, and Head of Design Strategy & Experience at Capital One Bank, where she shaped and scaled the Capital One Café concept.Aradhana’s expertise has been shaped through leadership in large, matrixed organizations as well as in entrepreneurial ventures. As a design consultant, she spent 8 years with IDEO, where she also co-founded IDEO’s office in India, defining its core offerings and business model, building client relationships, and growing a local design team from the ground up.Currently, Aradhana teaches at Carnegie Mellon University’s Integrated Innovation Institute, sharing her knowledge of Product Innovation with future leaders, while advising organizations as a strategic consultant and leadership coach. She thrives on helping teams work more effectively—individually, collaboratively, and at scale—and enjoys mentoring both individual contributors and design managers to bring out their potential.Aradhana regularly speaks on design thinking and product innovation at conferences, including the Digital Therapeutics Conference, Lesbians Who Tech, Penn State’s Stuckeman School, CMU’s HCI and III Institutes, and TEDx India.
Listed skills include Design Thinking, Experience Design, Design Strategy, Service Design, and 14 others.
Current workplace
Aradhana Goel's current company
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9 roles
Aradhana Goel work experience
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Adjunct Faculty
CurrentTeach Methods & Tools for Product Innovation at the Integrated Innovation Institute at CMU.
Dec 2023 - Present
Head Of Product Strategy & Design, Digital Health
Led the development of digital health solutions for both Cardiovascular and Women's Health Portfolio, that meet patient, clinical, and commercial goals. Responsibilities included product vision & strategy, stakeholder research, UX design & development, defining behavior change protocol, developing product roadmap, MVP requirements & success metrics..
May 2020 - Dec 2023
Vp Of Experience (Product, Brand & Ux)
Led Sunrun's transformation from a sales-led organization to a customer-led organization. Responsibilities included leading the overall Sunrun brand & experience strategy, owning Sunrun’s customer journey, and design/development/pilot/launch of new initiatives across customer journey. Built a cross-functional team of 25 ppl bringing together product.
Jul 2018 - Mar 2020
Head Of Design Strategy & Cafe Experience (Omni-Channel)
Led the transformation of the traditional branch model into neighborhood cafes, creating a modern banking experience tailored to Millennials who primarily bank online. Responsibilities included leading the overall product & service strategy, owning customer experience & associate experience in the cafes, developing new products that complement the café.
Mar 2015 - Jul 2018
Managing Director, Ideo Mumbai
Evangelized the idea of IDEO in India and co-founded IDEO’s office in Mumbai. Responsibilities included defining the market offering, developing the business model and the go-to-market strategy, developing client roster and building a local design team. Built an entrepreneurial team of 15 ppl and led the creative direction for our design studio. Developed.
Apr 2010 - Mar 2014
Service Practice Lead, Ideo Chicago
Led Service Innovation Practice for IDEO’s 50 ppl Chicago studio and co-managed business portfolio in healthcare, financial & telecom sectors. Responsibilities included developing key client relationships, leading projects and mentoring teams.
Apr 2006 - Mar 2010
Senior Design Lead
Led digital & service design projects from concept to execution. The work spanned across multiple facets of design including, customer research, service experience design, UX design & development for execution and piloting. Managed day-to-day client, team and vendor relationships ensuring design delivery and pilot/launch timelines.
Dec 2001 - Apr 2006
Research Assistant
Designed a handheld application for city navigation, Urban Pilot, that captures users’ personal experiences and shares them through social networks. More like a Trip Advisor on a Palm Pilot!
Sep 1999 - Jun 2001
3 education records
Aradhana Goel education
Ms, Design And Digital Technology
Massachusetts Institute Of Technology
Masters, Urban Design
School Of Planning And Architecture, New Delhi
Bachelors, Architecture
Sushant School Of Art & Architecture
FAQ
Frequently asked questions about Aradhana Goel
Quick answers generated from the profile data available on this page.
What company does Aradhana Goel work for?
Aradhana Goel works for Rouse.
What is Aradhana Goel's role at Rouse?
Aradhana Goel is listed as Co-Founder + Strategy Lead at Rouse.
What is Aradhana Goel's email address?
AeroLeads has found 1 work email signal at @bayer.com for Aradhana Goel at Rouse.
What is Aradhana Goel's phone number?
AeroLeads has found 1 phone signal(s) with area code 877 for Aradhana Goel at Rouse.
Where is Aradhana Goel based?
Aradhana Goel is based in San Francisco Bay Area, United States, United States while working with Rouse.
What companies has Aradhana Goel worked for?
Aradhana Goel has worked for Rouse, Carnegie Mellon University, Bayer Pharmaceuticals, Sunrun, and Capital One.
How can I contact Aradhana Goel?
You can use AeroLeads to view verified contact signals for Aradhana Goel at Rouse, including work email, phone, and LinkedIn data when available.
What schools did Aradhana Goel attend?
Aradhana Goel holds Ms, Design And Digital Technology from Massachusetts Institute Of Technology.
What skills is Aradhana Goel known for?
Aradhana Goel is listed with skills including Design Thinking, Experience Design, Design Strategy, Service Design, Information Design, Ethnography, Interaction Design, and User Experience.
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