Hi! I’m Aradhya a designer who believes that every product tells a story. Whether it’s a lamp that casts the perfect glow in a room or a handcrafted accessory that preserves an artisan’s legacy, I thrive on creating designs that connect people, culture, and functionality.A graduate of NIFT Chennai, I specialise in industrial and accessory design with a focus on visual merchandising and sustainable development. My journey has taken me from collaborating with artisans in rural India to designing products. Each experience has sharpened my ability to blend aesthetics with purpose, crafting products that are as meaningful as they are beautiful.At heart, I’m a problem-solver with a flair for innovation. From styling photoshoots to conceptualising eco-friendly designs, I love bringing ideas to life. My previous roles at AKFD Studio, Ellementry, and Natural Fibres Export have allowed me to explore design across a variety of contexts, always pushing the boundaries of creativity and functionality.
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New Product Development | Sustainable Design | Industrial DesignNatural Fibres Export Apr 2023 - Sep 2024Jaipur, Rajasthan, IndiaSustainable Product Development: Designed and developed a range of eco-conscious products, including lamps, photo frames, and wooden accessories, tailored for international markets.Market Gap Analysis: Conducted research to identify product portfolio gaps, leading to innovative solutions that enhanced the company’s market competitiveness.Material Exploration: Worked extensively with natural and sustainable materials to align with the brand's commitment to eco-friendly practices.Creative Ideation: Collaborated with cross-functional teams to conceptualize designs that merged functionality with aesthetic appeal.Export-Ready Solutions: Ensured all products adhered to export standards, focusing on quality and design consistency to strengthen global positioning -
Industrial Designer | Design InternAkfd Jan 2022 - May 2022Jaipur, Rajasthan, IndiaWorked under the mentorship of Ayush Kasliwal, a UNESCO award-winning designer, contributing to the creation of innovative products showcased at India Design Week 2023.Specialised in concept ideation and visualisation, integrating storytelling into product design to enhance user experience.Contributed to the development of bespoke furniture, lighting, and decor pieces that combined traditional Indian craftsmanship with modern aesthetics.Gained experience in sustainable design practices, emphasising the use of eco-friendly materials and processes. -
New Development Design Intern | Home Accessories & GiftingEllementry Jul 2021 - Sep 2021Jaipur, Rajasthan, IndiaAs a New Development Design Intern at Ellementry, I worked closely with the design team to create and refine home accessories that embody the brand’s commitment to sustainability, functionality, and elegance. My role involved developing new concepts, contributing to product ideation, and assisting with the design process for various home decor items, such as kitchen, Gifting and wooden accessories.Product Ideation: Collaborated on brainstorming sessions to create innovative home decor solutions that align with contemporary design trends and sustainability goals.Styling & Photoshoots: Assisted with styling products for photoshoots, ensuring that each item was presented in a visually compelling and marketable way.Material Exploration: Worked with sustainable materials and eco-friendly processes to create functional yet aesthetically pleasing products.Market Research: Conducted research on market trends and consumer preferences to ensure that designs met customer expectations and industry standards.
Aradhya Gupta Education Details
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Fashion And Lifestyle Accessory Design -
Maharaja Sawai Man Singh VidyalayaBusiness/Commerce -
Maharaja Sawai Man Singh VidyalayaBusiness/Commerce -
Maharaja Sawai Man Singh VidyalayaBusiness/Commerce
Frequently Asked Questions about Aradhya Gupta
What is Aradhya Gupta's role at the current company?
Aradhya Gupta's current role is Industrial Designer | New Development | Sustainable Design.
What schools did Aradhya Gupta attend?
Aradhya Gupta attended National Institute Of Fashion Technology India, Maharaja Sawai Man Singh Vidyalaya, Maharaja Sawai Man Singh Vidyalaya, Maharaja Sawai Man Singh Vidyalaya.
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Aradhya Gupta
Delhi, India -
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