Arafath S Email & Phone Number

Dubai, United Arab Emirates

Coimbatore, Tamil Nadu, India

*The role involves creating over 300+ ads on Facebook Ads for US-based clients based on the targeting and budget provided. *Responsible for monitoring, analyzing, and reporting on Google ads campaign performance on a daily basis, making recommendations for optimization, and updating weekly and monthly reports. *Work closely with the Web development team to provide technical SEO support and suggestions to improve website performance. *Conducting SEO audits, keyword research, and developing strategies using various SEO tools. And tracking important SEO metrics, providing recommendations and executing on-page and off-page SEO strategies, and updating insights on a weekly/monthly basis through various reports.*Creating project plans and planning off-page activities for all projects on a weekly and monthly basis, as well as conducting social media audits and scheduling posts.

Kochi, Kerala, India

*The role involves managing and optimizing Facebook ad campaigns to achieve strong performance in terms of reach, engagement, and conversion. This includes the creation of ads and extensive A/B testing to improve performance. *Responsible for conducting an in-depth analysis of campaign data and providing recommendations for improving ad targeting, copy, creatives, and other key elements, and reporting leads on excel. *Conduct extensive keyword research to identify high-value terms and phrases to target in the website content and utilize internal linking strategies to improve website navigation and enhance the relevance and authority of individual pages. *Collaborating with content creators to develop and implement a content optimization strategy that aligns with targeted keywords and user intent. *Monitor and analyze website traffic and performance data to inform ongoing SEO efforts and identify opportunities for improvement.*Developing and implementing a comprehensive social media marketing strategy, including the creation of a content planner and scheduling posts for a variety of platforms.*Also create engaging and visually appealing social media content using Canva and Premiere Pro, including images, videos, and graphics. *Designing and developing visually appealing and user-friendly basic-level websites using WordPress.