Marketing And Sales Operations
Boulder, Co
As the Marketing and Sales Operations Manager, I am responsible for the strategic direction of all operational strategies from lead generation to client retention. I work with several internal teams including: marketing, sales, business development, onboarding, account management and finance to help them improve their internal processes through the use of tools, workflows and analytics.- Provide leadership in creating and ensuring compliance in key sales, marketing and account management processes.- Manage Marketo and Hubspot implementation including campaigns, programs, drip & nurture programs and customer communications- Serve as the company's salesforce.com admin- Ensure seamless integration with all tools Trada uses including: Hubspot, Marketo, Salesforce, Echosign, BoldChat, DemandTools and Zendesk - Use necessary coding languages such as Apex, Visualforce, CSS, and HTML to customize tools and technologies