Archana Ullatuthodiyil Email & Phone Number

Kerala, India

Kozhikode, Kerala, India

->Exploring ways of improving the company’s image & profile & its subsidiaries->Develop, plan & execute for integrated marketing programs & campaigns->Bring innovative thinking & marketing practices->Produce operational activities i.e. presentations etc.->Advise business on local & international marketing activities factors->Develop strategies & tactics to get the word out about the company & drive qualified traffic to the Website and services->Plan… Show more ->Exploring ways of improving the company’s image & profile & its subsidiaries->Develop, plan & execute for integrated marketing programs & campaigns->Bring innovative thinking & marketing practices->Produce operational activities i.e. presentations etc.->Advise business on local & international marketing activities factors->Develop strategies & tactics to get the word out about the company & drive qualified traffic to the Website and services->Plan and execute the creative development of promotional materials i.e. website content, social media posters, youtube channel videos & other marketing related projects->creating content for different social media platforms for the holding company and its subsidiaries->Collaborate with cross-functional teams to produce relevant promotional materials, create, implement and oversee communications programs, be it internal or external, that effectively describe and promote the organization and its services/products.->Suggest the best practice in marketing to be adapted in line with the holding strategy->Develop and ensure implementation of copywriting and content strategies for a variety of digital platforms.->Work with editorial and marketing teams to drive SEO in content creation and programming->Recommend changes to website architecture, content, linking to improve SEO positions for target keywords->Update latest trends in digital content development->Track, report and analyze website and PPC initiative and campaigns->Perform "Keyword" discovery, expansion and optimization->Ensure proper platform setup to enable advanced targeting, measurement and media optimization, staying ahead of industry and vendor changes that impact the business->Implement pixels and track conversion events across ad platforms for optimization and reporting->Identify and prioritize marketing platform improvements, including managing the budget allocated->Hire and lead Digital Marketing Team focused on key marketing platforms. Show less

Kozhikode, Kerala

Created Videos for the digital marketing certification course which includes understanding the various channels and activities required to plan, implement and manage a comprehensive digital marketing plan for any business. This includes SMM, SEO, PPC, Business Manager, Facebook Pixels, Linkedin, Twitter, Instagram Marketing and Google Adwords, Shopping, Display, Search, Video Campaigning.It also includes Keyword Research and analysis of keyword trends.I work across… Show more Created Videos for the digital marketing certification course which includes understanding the various channels and activities required to plan, implement and manage a comprehensive digital marketing plan for any business. This includes SMM, SEO, PPC, Business Manager, Facebook Pixels, Linkedin, Twitter, Instagram Marketing and Google Adwords, Shopping, Display, Search, Video Campaigning.It also includes Keyword Research and analysis of keyword trends.I work across various product and program initiatives in Education, Online Learning, Enterprise Technology Innovation and Community driving Process and Manages social media accounts of ipsr solutions ltd.Conduct LIve Sesions on Resume Preparation for digital marketing students. IPSR solutions ltd. is a complete IT service provider based at Kottayam, Kerala with branches at Trivandrum, Kochi, Kozhikode and Bangalore. We have also established a 100% subsidiary in the United Kingdom. We provide services for the entire spectrum of Information Technology ranging from training services to IT corporate consultancy.The Job oriented “Certified Digital Marketing Professional” Program of IPSR is ideal for anyone involved in the planning, implementation or measurement of Digital strategies – or anyone who would like to pursue a career in this area. The Certified Digital Marketing Professional Programme is suitable for professionals of all levels and disciplines, and will prepare you to take up a more specialist role within the overall marketing domain.We serve these audiences with a range of products to help them understand rapidly accelerating technologies and how to apply them to positively impact billions of people. Our products include custom educational experiences that transform leaders, stunning conferences that inspire and prompt action, and innovative labs that incubate and accelerate corporate innovation and social impact projects. Show less

Calicut Area, India

Specialised in developing SEO plans for businesses that generate organic traffic and enable greater online visibility. We do this by conducting extensive research on business, beginning with market research and competitor analysis. From our experiences we have developed the top three quickest fixes to get your business ranking on Google search results. By fine-tuning your overall website experience and keyword strategy, we will be able to create a solid SEO plan that drives business… Show more Specialised in developing SEO plans for businesses that generate organic traffic and enable greater online visibility. We do this by conducting extensive research on business, beginning with market research and competitor analysis. From our experiences we have developed the top three quickest fixes to get your business ranking on Google search results. By fine-tuning your overall website experience and keyword strategy, we will be able to create a solid SEO plan that drives business results.We create lasting results through white-hat search engine optimisation practices. Up to date with any and all SEO changes on major search engines while also having a thorough understanding of searchengine algorithms, Content marketing, Influencer Outreach and Website building strategies.Specialties: On-page Optimization, Off-page Optimization, Content Outreach, Link building outreach, Local Seo, Content Marketing, Social Media Optimisation, Client reporting and handling. Show less

Kozhikode

1.Using various web tools to track site traffic, rankings, and ultimately sales.2. Identifying and implementing required strategies for increasing site traffic through organic search listings without being blacklisted.3. Researching and resolving HTML code and content, link architecture and navigation issues4. Assisting in layout of web pages when required.5. Continually monitoring organic search rankings to increase traffic and sales.6. Analyzing website strategies and… Show more 1.Using various web tools to track site traffic, rankings, and ultimately sales.2. Identifying and implementing required strategies for increasing site traffic through organic search listings without being blacklisted.3. Researching and resolving HTML code and content, link architecture and navigation issues4. Assisting in layout of web pages when required.5. Continually monitoring organic search rankings to increase traffic and sales.6. Analyzing website strategies and translating qualitative or anecdotal data into recommendations and tactics for revising the strategies.7. Creating and reviewing regular sales reports for various online sites and promotions8. Researching keywords using Google trends, Think with Google, Tubebuddy and Buzzsumo.9. Managing Social Media Accounts Show less

Have designed a website of various school with a user login and an admin login, where a user can visit the latest news and pictures uploaded by the school in a page wise view and the admin side can upload the latest news and pictures and also can view the feedback comments from the parents.

Chennai , India

Worked as an Assistant Manager in one of the world’s leading advertisement and marketingcompany handling a team of 20 people and getting sales done from them.Joined as a corporate management trainee, got promoted into a Trainer where I started trainingpeople under me, and was one of the fastest promotion to team leadership in my company, latergot promoted to executive crew leader where I was handling 10 people in my team and then toAssistant manager.

B.Tech, Computer Science

Basic And Advanced Php

Higher Secondary, Science And Mathematics

Sslc