Archisha Srivastava Email & Phone Number

Noida, Uttar Pradesh, India

• Conducted customer research to uncover buyer preferences and expectations for an upcoming residential project.
• Designed and executed surveys, interviews, and focus groups to gather in-depth customer insights.
• Analyzed market data and develop detailed customer personas to shape marketing strategies.
• Synthesized findings into a comprehensive report with strategic recommendations
• Collaborated cross-functionally to integrate customer voices into product and marketing efforts.

• Acting as liaison between students and administration to solve issues of 600+ students
• Liable for maintaining the web portal of the Hospitality Committee
• Responsible for maintaining the daily operations of the campus mess
• Maintaining the social media channel for increasing the awareness of the committee

• Worked as Academic Educator and handled the curriculum designing for around 200 undergraduate students at IMS centers
• Mentored and guided students for the entrance tests like CUET, SET, etc. and aided the faculty in mock analysis
• Single handedly conducted workshops on entrance preparation and test taking strategies for students
• Implemented personalized tutoring sessions to address individual learning needs

• Deployed to work under founders for understanding viable market opportunities for product in the coming scenario
• Helped to formulate plans and strategy for reach multiplication and their implementation for the new product launch

• Handled the editorial work for official accounts of the society at all the fronts
• Led the content team of club members and prepared quarterly district reports for the club
• Effectively retained and increased membership during the tenure through constant efforts

• Acted as administrative intern at DTU (formerly DCE) under USIP (University Student Internship Program)
• Handled and conducted background check for 2021 B.A. Economics (Hons.) admissions with the college administration
• Assisted in query resolution and social media marketing of the Programme during whole process of admissions

• Analysed of potential regions and approaching prospective candidates
• Managed database collected through site-visits for future references
• Aided in solving the queries and issues from the aspiring students during admission procedure

• Managed social media handles of the official page of MBA-FBE, USME.
• Carried out research across various platforms to gain insights for the tasks.
• Designed and developed relevant content for the potential audience.

Post Graduate Programme(Pgp) In Management

Ba Economics(Hons.), Economics

Aggregate CGPA-9.11

Commerce, Matriculation-93.4%

-Held the position of Peer Counselor at the school council. -Took initiatives for the betterment of the mental health of the students..

Education record