Arda Kusoglu Email & Phone Number

Munich, Bavaria

- Global product management of qualifier and verifier cable tester product lines- Driving the execution of the product life cycle process for the quaifiers and verifiers including competitive analysis, market research, development, planning, positioning and roadmap- Defining the specs for the engineering team and controlling the process using JIRA for software development of the testers- Analysing market data to determine sales strategies and price positioning for the product lines- Defining the specs of the testers for hardware and software capabilities together with delivering a storyboard for the GUI- Responsibility of distribution channel of Turkey as an additional role in sales

Bochum Area, Germany

- Developing use cases for the used car reseller to increase their profitability- Market research on electric cars and used cars - Developing sales strategies for the used car salesman

Bochum Area, Germany

Thesis subject: Customer experience in digital age regarding fleet customers in the automotive industry

Bochum Area, Germany

- Market research on electric cars and used cars- Developing sales strategies for the used car salesman

Istanbul, Turkey

- Optimized sales approach in top countries in EAGM (the Middle East, Africa, Turkey, Central Asia, Russia and Countries of Independent States) by segmentation and targeting- Built & Implemented impactful CRM plan in collaboration with Magnetic Resonance Imaging (MRI) Modality Managers- Built & Implemented web plan on social media, videos, interactive websites, blogs- Built regional sales prospection plan in collaboration with MRI Sales Specialists

Istanbul, Turkey

Analyzed P&G’s Facebook applications and found a way that affected data collection system worldwide for P&G Facebook apps; Created a system for offline consumer data collection for direct marketing activities; Implemented proof of concept of consumer data collection on iPads

Master'S Degree, Sales Engineering And Product Management

Bachelor'S Degree, Manufacturing Systems Engineering

Undergraduate, Exchange Program

Melbourne/Australia

High School, Izmir/Turkey