Padideh Shimi Paydar group as a subset of Golrang industrial group (GIG) was established in 2005 aiming to produce and offer a diverse and complete portfolio of detergent and hygienic products with launching “Active home”, “Active soft”, “Landi” “Pino baby” brands in Iran.• Collaborate with the Sales & New Products team to develop effective advertising and promotional campaign strategies to support marketing initiatives and product launches.• Work closely with agency partners to… Show more Padideh Shimi Paydar group as a subset of Golrang industrial group (GIG) was established in 2005 aiming to produce and offer a diverse and complete portfolio of detergent and hygienic products with launching “Active home”, “Active soft”, “Landi” “Pino baby” brands in Iran.• Collaborate with the Sales & New Products team to develop effective advertising and promotional campaign strategies to support marketing initiatives and product launches.• Work closely with agency partners to identify, evaluate and implement advertising tactics and media opportunities and ensure programs are actively managed so that we are tracking toward our goals.• Earned 8 + advertising & brands awards for “ACTIVE” & “LANDI”.• Successfully executed 40+ TV commercials, 350+ Print ads, 30+ BTL campaigns, 25+ TTL campaigns as well as 400+ sales promotional campaigns.• Supervised 6 employees directly in trade marketing and campaign implementation.• Exceeded 3 years from 2015-2018 revenue goals by 110% for “Active” brand. • Monitor competitors to identify and assess their online & offline media advertising strategies to make unique value propositions for our Brands in market.• Strong ability to drive development of creative across all channels including strong experience with BTL preferred.• Create and foster strong working relationships with cross-functional teams to make sure all communications are consistent and creative processes are efficient, reducing duplication of efforts. Show less

Golrang Media group as a subset of Golrang industrial group (GIG) was established in 2010 aiming to produce & distribute entertainment films & series contents for Iranian audiences.• Developed creative strategy across all platforms: TV, videos, digital, search, print, radio and outdoor.• Managed media buys, campaign analysis, and optimization processes in order to deliver on quantitative business objectives• Implemented and tracked all sales promotional campaigns.• Analyzed… Show more Golrang Media group as a subset of Golrang industrial group (GIG) was established in 2010 aiming to produce & distribute entertainment films & series contents for Iranian audiences.• Developed creative strategy across all platforms: TV, videos, digital, search, print, radio and outdoor.• Managed media buys, campaign analysis, and optimization processes in order to deliver on quantitative business objectives• Implemented and tracked all sales promotional campaigns.• Analyzed data with Research team to gather and understand consumer insights for brief development and learnings from advertising research as a way to consistently enhance campaigns• Drove successful integration of campaigns across all advertising channels and ensure message is effectively executed for that particular channel Show less

Golrang Industrial Group also known as GIG is a dynamic economic corporation, operating in various areas of investment. The group consists of nearly 100 subsidiaries, operating in regional, national and international levels, and in diverse fields of business, including: Hygiene and detergent, food industries, pharmaceutical industries, cellulose industry, distribution and sales, cosmetics, automotive industry, oil and gas, petrochemical, mine, energy, construction, international trading… Show more Golrang Industrial Group also known as GIG is a dynamic economic corporation, operating in various areas of investment. The group consists of nearly 100 subsidiaries, operating in regional, national and international levels, and in diverse fields of business, including: Hygiene and detergent, food industries, pharmaceutical industries, cellulose industry, distribution and sales, cosmetics, automotive industry, oil and gas, petrochemical, mine, energy, construction, international trading services, printing and packaging, insurance services, transportation, manufacturing polymer and plastic products, education services, information technology• Directed creative & production teams in the development of unique promotional materials for public relations departments at GIG holding.• Supervised & implemented UX designs for over 20+ GIG’s firms Websites.• Provided creative and innovative solutions to complex visual and interaction problems that were easy to comprehend and implement• Established creative standards for each label and work closely with the Art & Graphics Team to make sure that all work meets this standard• Managed Website accounts of GIG holding• Assisted in development and execution of new products of Pakshoo company ( as a subset and main detergent firm of Golrang industrial group ). Show less

• Collaborated with various clients independently especially daily newspapers & magazines such as : “Roozhaye Zendegi” ,”Iran newspaper” , “ Hamshahri newspaper” , " Sarmayeh Newspaper " , " Bani Film " , " Tamasha Magazine " , " Ideal Magazine " & etc. as graphic designer• Photographer for company events and outings to capture images for use in design material and publications.• Skilled in graphic software , industrial photography, product design.