As the CMO of Lanefinder, a fast-growing online recruitment platform, I lead the marketing strategy and execution to drive user acquisition, retention, and revenue growth. With over 15 years of experience in digital analysis and measurement, I leverage data-driven insights and best practices to optimize the marketing funnel and deliver value to our customers and stakeholders.I am also passionate about sharing my knowledge and expertise as a teacher and course responsible at Berghs School of Communication, where I have been teaching digital analysis, measurement, and ROI since 2015. I enjoy designing and delivering engaging and practical courses that equip students with the skills and tools to measure and improve their digital marketing performance. Additionally, I am always open to new challenges and opportunities that allow me to apply my creativity, business acumen, and technical skills to solve problems and create impact.