Areeba Razi Email & Phone Number

New York City Metropolitan Area

New York, United States

- Engaged in creative review panels for various client campaigns across the agency, participating in the evaluation process to ensure alignment of creative content with strategic objectives and brand vision.- Executed thorough analysis of DEI and culture trends, producing biweekly reports presented to the team and shared with community, raising cultural.

- Spearheaded project management and content creation for immersive virtual reality experiences showcasing global engineering facilities, seamlessly coordinating regional adaptations to enhance accessibility and impact of campaigns.- Served as a liaison between global customers and internal cross-functional teams, ensuring successful execution and.

- Developed video campaign and led marketing efforts for a new driving robot product, driving engagement growth and fostering increased customer interaction within the professional community.- Audited 100+ documents to integrate new product updates and rebranding elements to ensure accurate information delivery, managing uploads on SharePoint..

- Crafted strategic marketing plan to elevate customer engagement, amplify product highlights, and expand national reach, utilizing data-driven insights and market research.- Analyzed fashion industry trends, market dynamics, competitive analysis, and consumer psychographics to drive targeted marketing efforts, identify optimal channels, and refine.

- Led team through design-thinking approaches to create impactful solutions that strengthened brand narratives, resulting in the development of a captivating social media campaign.- Conducted comprehensive research within the luxury goods and fashion industry to build foundational evidence in formulating strong marketing strategies, presenting insights to.

Ann Arbor, Michigan, United States

- Led cross-disciplinary team as a project manager, engaging clients across a spectrum of sectors including beauty, retail, restaurant and hospitality.- Ensured seamless project execution while cultivating client relationships, leading to a 100% positive closing feedback rate.- Revamped website through user experience and design evaluation, resulting in.

Dearborn, Michigan, United States

Bachelor Of Business Administration - Bba, Marketing/Marketing Management, Strategy

Activities and Societies: Michigan Business Women, BBA Marketing Club, BBA DEI Club, Elevate Umich

Education record

Activities and Societies: Student Government, Active Minds, South Asian Student Association